Bulk SMS Service – Page 4 – Dove Soft- Bulk SMS

Guidelines for Successful Bulk SMS Campaign.

Running an SMS Campaign to market a brand or product is a solid and affordable marketing approach. Sending your advertisement messages through SMS to clients, prospects or some other expected beneficiaries give the brand or product the required visibility.

An awesome aspect concerning SMS is that almost 100% of all gadgets available are SMS empowered, making it the mobile channel that offers the most extensive reach possible.

To make the SMS Campaign a success it is necessary to run it according to expert guidelines.

Guidelines for Successful SMS Campaign.

Understand the SMS marketing vision – Goals or the end result the brand aims to achieve should be reflect in the core of the strategy to make the SMS Campaign successful.
Assemble an Ark to incorporate a Cross-functional Team – Having a cross-functional team to help imagine and execute the SMS marketing will be a standout amongst the most essential parts to ensuring ROI with SMS Marketing Services.

A Call-To-Action must be a part of SMS Marketing Services – A standout amongst the most well-known reasons Bulk SMS Marketing fail is that the CTA (Call to action) is not introduced in a way that the customers perceive what to do.

The SMS Campaign must be ROI driven – Treat the most faithful clients with some additional adoration, and an extraordinary approach to do that is incentivize clients to opt-in by offering something of significant worth.

Use Immediacy in your SMS Marketing Services – More than 90% of SMS messages are read within 3 minutes, which makes SMS campaign one of the most prompt channels accessible to connect with prospects.

Consistency should be an important part of SMS Campaign strategy – About informing the clients, one clearly needs to have something of significant value to state within each message, however going months without connecting through Bulk SMS is likely going to cause a high unsubscribe rate with each SMS sent.

Make certain to pay heed upon above-mentioned Guidelines as they are the mantra for successful SMS campaign.

Bulk SMS – An Efficient Way For Small Businesses For Advertising.

When it comes to marketing or advertising of brand or product small businesses generally have a misconception that promotion via Bulk SMS Service only for big corporations with big budgets. This scenario is not completely true, small businesses can and should adopt SMS marketing campaigns to help grow their business and take advantage of SMS’s efficiency and reliability. SMS advertising boasts an impressive 98% open rate with 83% of the text messages being opened within the first three minutes. After the message has been opened, the efforts of SMS advertising result in 8 times more responses than email campaigns. The following points mentioned below highlights how efficient it is to uses Bulk SMS for advertising.

Bulk SMS Campaigns are affordable as compared to other mediums.

Small businesses often have only small marketing budgets. But, here is some good news, SMS marketing is cheap, whereas advertising agencies are expensive, as are snail mail campaigns and even phone calls can be pricey, especially if you’re calling internationally. However, most bulk texting services offer extremely affordable flat rates, allowing you to send hundreds or even thousands of messages without breaking your budget.

So, how can you get the most out of your budget? First, you need to grow your SMS database list. To do this, you should promote your SMS campaign over the rest of your advertising platforms. Include instructions on how to opt-in to receive your email newsletter, and include this on in-store signage, leaflets, your social media pages, website and any other places you advertise.

Engage Interested Customers at the Right Time

While consumers will quickly and nonchalantly opt-in an email marketing campaign, they use more discretion when it comes to mobile text messaging campaigns. Users limit themselves on to the brands that they are genuinely interested in for SMS advertising campaigns.

As with most facets of life, timing is everything. The best practice is to use a little common sense in determining when you should send messages. Instead of sending out text messages in the middle of working hours, you can increase your response by sending the message at a more appropriate time.

Your Customer Service Stands above others with help of bulk SMS

Small businesses have a natural lead over big corporations when it comes to customer service: 80% of Individuals agree that smaller companies place a greater emphasis on customer service than large businesses. And this is important when you consider that 73% Indian consumers say they are willing to spend more with companies they think provide top-notch customer service.

So, how can Bulk SMS help you to maintain excellent customer service?

Texting is great for polling

Tips and advice

Solving problems

Quick updates and any delays in service can be circulated to individuals via SMS.

Personalized and targeted Messages Can be Sent with Help of bulk SMS.

Bulk SMS Marketing VS Email Marketing.

Bulk SMS Marketing Vs Email marketing, one of the most debated marketing techniques topics. In my opinion, nowadays though, it’s unfair for a brand to communicate with their customers just through one single channel, which converts the whole SMS vs Email irrelevant.

So, you must be thinking how you will determine which marketing channel could help you properly to communicate with their customers. It’s actually quite simple. Go through the stats, and check out the numbers created by Message Systems, from a survey of 500 consumers which calculated the statistics of SMS Marketing and Email Marketing.

The average retail open rate for email marketing is only 22.54 %. The average open rate for SMS marketing is 99%.
Second, is that email marketing only has a 2.95% click-through rate for retailers. The average retail SMS marketing click-through rate is 36%.
90% of all text messages are read within 3 minutes.
91% of adults have their mobile phones within arms reach 24/7. While 84%of all email traffic remains in spam.
There are 6 billion mobile phones in this world and 3.6 email account in this world.
6% of consumers own a smartphone while 73% of consumers use a laptop.
19% of people will click the URL sent in an SMS while 4.2 % of people click on URL sent on an email.
Over 150 billion texts were sent in the UK in 2017, where there are a whopping 144.8 billion emails sent every day.
Bulk SMS produces engagement rate 6-8% times higher than emails.
Offer and Coupons posted via Bulk SMS are 10X more likely to be redeemed and shared than mail and newspaper coupons.

And We Have A Winner.

No doubt email usage is still higher than SMS, but maybe you are delivering a large number of emails but make sure that these emails are getting opened as your work out for emails have a high probability to result as spam. Smartphones have provided marketing companies the power to reach people on both the channels indirectly their pocket.

It’s not like from now you have to dump your email marketing strategies and have to work up for Bulk SMS Marketing. Both are important If SMS is most personal Emails are more business oriented, both have their own taste. But if you really want a super duper marketing hike I’ll suggest you not to forget any of them. If you are concerned about your emails it’s time now to tie up lace for SMS Marketing as well!

Bulk SMS – A Friend Of Small & Medium Business

Small and medium businesses can make a great impact with Bulk SMS marketing. You must be getting those SMSes from the local business such as real estate agents, supermarkets, mobile stores etc about. The benefit is primarily because of the low cost and immense reach that bulk SMS marketing can offer small and medium businesses. No wonder, most of the SMS campaigns that we get on our cellular phone is primarily from typical small and mid-sized businesses. The success rate that businesses derive from traditional advertising via print or through the local Radio station is less compared to SMS marketing. For one, an SMS advertisement ‘stays’ with the recipient if it is not deleted. It can be always referred later but a one-time advertisement campaign is not sustainable. No wonder large corporations with deep pockets spend hundreds of thousands of dollars to run sustained print and media campaigns.

There are 2 different types of SMS marketing that businesses can adapt to ensure maximum success. The first is to push marketing and the second one is pull marketing. In push marketing which is more common, advertisers send text content via Bulk SMS to a set of target audience. Another very intelligent way of marketing is to provide free information to a target group possibly related to city traffic, latest rock show information or weather forecast for the day. Those who are interested can ask for additional information and this is a nice way of generating revenue and branding the service. Mobile coupons offer another cost-effective way of discounting your product and at the same time marketing your brand. There is has a good chance of success because if you are offering a 20% discount on a product over the weekend, more people will flood your shop to buy it. The results are instantly visible and you have clocked 20% more sale for that month. Interesting, isn’t it?

SMS marketing campaigns can help establish great brands. Small and medium businesses can build great brands using the viral effects of SMS marketing. If you can send a great message or an image which appeals to your target customer group, there is fair chance that they will forward that image or message to their friends. This can have a tremendous viral marketing effect giving you a fantastic ROI.

The factors that drive the success of Bulk SMS marketing are content, personalization and device technology that is used for the marketing campaign. A personalized message for ‘opt-in’ target groups can have a better effect than a generic message.

Device technology plays an important role in the success of Bulk SMS marketing. A 160 character text may not be as attractive as an image. In some European countries, marketers have no other option than 160 character messages. With many advantages and some challenges, mobile marketers are hopeful that Bulk SMS campaigns will be preferred by small and medium business in the near future.

Bulk SMS Service For Educational Institutions

Bulk SMS for Education Institutes in India is an important aspect of life, ought to be carried out in the most effective way for a relevant feedback to be achieved. The Introduction of Bulk SMS Service for Education Institute was a major breakthrough towards effective communication. The gaps that had crippled information dissemination between school administrators and students have since been filled this service. This venture has been beneficial to schools in various ways.

Bulk SMS for Educational Institutions

Sending out Notifications

Education Bodies in India such as schools, colleagues and universities have students enrolled in large numbers. It would be naive to post important information on the notice board. To add on, students of the new generation rarely even have time for the notice board. This is where bulk SMS services have been effective. As the students are able to receive text notifications in the shortest time possible.

Rescheduling and Cancellation of lectures

Lecturers are able to notify the students in the classes. If there has been a reschedule in the timetable or if the lecture has been foregone. This gives the students a psychological preparation for the next class.

Reminders about

Owing to the large population of students in Indian Institutions, the SMS service gives the examination department an ample time in sending out reminders on examination time and venues to students. This limits the last-minute rush and confusion as witnessed in a poorly managed school system.

Features of Bulk SMS

Organisation

Universally, institutions that have adopted the automated Bulk SMS system have been noted to mark improvements in terms of organization. One would easily tell between a school system that is organized and one that’s not when the SMS system comes into play.

Academic Excellence

Institutions that have embraced the Bulk SMS Service for the educational system have catapulted in terms of students academic performance. Most students have posted a positive deviation in their grades with the introduction of this system. This clearly portrays excellence to be as a result of organization and effective communication between the School administrators and students, bridged by the SMS notifications.

This communication system has proven to be effective in various school, colleagues, and universities settings and with positive results. Schools are hereby advised to embrace efficient communication channels within their system and Bulk SMS for Schools service is definitely the thing to go for.

Why Is Bulk SMS a Great Marketing Tool

Bulk SMS Service is a great marketing tool which has transformed the way of business for any kind of businesses. If your Message is short & appealing to targeted customers surely it will be read by your customers. Bulk SMS Software is a marketing tool which allows you to send thousands of messages in a single second. If you need to pass on urgent information to your customers or contacts, Bulk SMS is a better option is to send message that is sent directly to the mobile phones of your contacts so you can reach them wherever they are. E- Mail communication is not always effective as Much Bulk SMS.

Bulk SMS is a one of the best marketing tools that has changed the way of entire business model. If your SMS is short, crisp and eye candy to target audience then it would be read by all majority of the people. Bulk messaging allows you to send millions of text SMS in just a single click. If you want to convey an urgent piece of information to your clients or customers, SMS plays a crucial role in sending mass messages directly to the cell phones. Today people are active on mobile: Mobile phones are very important in each and everyone life be it a kid or an adult. Now a days all the major work is done via mobile. So because of more active users on mobile devices, Bulk SMS gives a big platform to reach all the mobile users.

1. Reach More with SMS:

There are more than 5 billion mobile users in 2017(source) and the number is increasing rapidly. That shows that you can reach more consumers with an SMS than any other tool.

2. Connect with Customer:

With SMS Service to connect with your customer is easier now. SMS service allows you to send a personalized text to your customer. So, you can send your greeting message or ask for service feedback and you also send them language based massages also. These are some tactile marketer use to build a relationship with the customers.

3. Cost Effective & reliable:

When it comes to market your business or promote your product, there are many platforms you can go with but when it comes to cost most of the marketing platform are a bit more expensive. But, when it comes to SMS services it is not just affordable but effective & reliable also.

4. Easy & time saving:

It is easy because you just need to add content & your customer number and hit send button that’s it you are done.And its time saving because you don’t have to create a long flyer or draft long newsletter; in SMS you have to just write important stuff about your product in 160 characters and you are all done to start your SMS marketing campaign.

5. High Open Rates:

The best thing about SMS marketing is you will get high Open Rates. Research shows that 90% of all text messages are read within 3 minutes. With high open rates, you get high conversion rates also.

6. Customer Relationship Management:

To maintain relationship with your existing customers Bulk SMS Service provides an attractive marketing tool. Sending alerts from your company as customer’s availed service from you make them happy and make them to go for next purchase.

7. High Response Rate:

Due to high response rate from SMS Service, Companies use this to generate leads and convert it into business. This is the easy way to generate revenue for your business.

Tags:- Bulk SMS, Bulk SMS Mumbai, Bulk SMS Service…..

How To Get Good Response From Bulk SMS Service

Enterprise companies worldwide are turning to bulk SMS messaging as a mass marketing communication tool and business notification solution. With good reason: with over 6 billion people using mobile phones worldwide, the notion of easily texting hundreds of thousands of customers or prospects has great appeal and can achieve real world results. SMS Bulk Messaging provides enterprises, banks, media companies, consumer brands — practically any business in any industry — to reach large numbers of their users instantly. In fact, native SMS enjoys high opt-in rates nearly everywhere.

Having said that, there is some common ground and also some general advice which will help you get good response from Bulk SMS, so here goes

Target audience: What do you want to achieve?

Think about what you actually want to achieve from your Bulk SMS campaign. Is it a text back response, a phone call, an email, a visit to your website, etc. This will help you in writing your message and selecting your target audience. For example if you were texting older people you might want to have a phone number to call rather than a text back response as in all probability the majority of that target market will prefer using the telephone to talk to someone.

Valid phone numbers matter: Ensure messages are being sent to SMS-capable phone numbers.

When running a bulk SMS campaign, it’s conceivable that some of the numbers on your list are landlines or VOIP numbers incapable of receiving SMS. Messages sent to these numbers will not be delivered, but depending on your working agreement, you may be charged for them regardless. Most SMS providers only check if the number has a valid format; they do not check if it is capable of receiving SMS. Find a provider who does.

Automated responses matter: Make sure to manage customer responses.

SMS is such an effective channel for engaging with your customers that it’s important to anticipate, and effectively handle, responses to your messages. One way to do this is to provide a set of keywords in delivered text messages that customers can include in their replies. A keyword makes it easy to build automated response handling. For example, if you’re running a promotion where the first 1,000 customers who respond to a text message get a special deal, ask them to reply with a ‘Y’ if they want to participate. Make certain your provider is able to respond automatically and in real-time.

Compliance matters: Get customer approvals before messaging.

As a rule, you should never initiate an SMS campaign without your customer’s permission. Depending on your geographic location, your company is likely required to comply with wireless carrier compliance rules, industry standards, and applicable local law. One key compliance requirement is to ensure that recipients of your SMS messages have expressly consented or “opted-in” to receiving texts as part of your campaign. It’s recommended to familiarize yourself with compliance standards for opt-in message flow.

Tags: Bulk SMS, Bulk SMS Mumbai, Bulk SMS Service……

How to Use Bulk SMS Marketing to Diversify Your Traffic

Simply in case, you don’t recognize SMS – an acronym, which stands for “short message service” refers to when an advertiser sends short marketing messages to capacity or modern-day patron’s mobile devices. Those messages can be dispatched a good way to replace a client on a brand new product line or bargain this is being made available. The message also can be sent in purpose to solicit new enterprise commonly a recipient has to decide-in to get hold of such messages on their mobile device.

SMS marketing can help you to diversify your traffic in several important ways

For starters, mobile phone users tend to be a more diverse audience than users of older communications technologies. They tend to be younger, more tech savvy and more culturally diverse.
You can tailor your message easily and inexpensively to reach certain markets. This can be done by knowing as much as you can about the demographic group you wish to reach. These things include types of media the target group uses.What are their Internet habits?
You can also send the text in the language of the group you wish to reach.
You can send out surveys that can tell you more about the groups you wish to reach and then use that data to reach out to and broaden your customer base.

SMS is an important part of your overall marketing strategy and you must keep certain ideas in mind when trying to diversify traffic to your site.

A well thought out SMS should have these components

Identify your target audience. This will, of course, influence your message and many other factors.
Find an online SMS marketing agency. SMS is very affordable compared to other forms of mass advertising.
Respect opt-in rules. Everyone hates spammers!
Craft your message. Design your message for your audience, purpose, product, etc.
Be brief. Do not use more than 160 characters.
Start with the offer. Make the offer hard to refuse.
Include a call to action such as “buy now” “visit”, etc.
Mention your brand name. Don’t forget to put your name out there.
Monitor the results. The effectiveness of an advertising campaign cannot be gauged if the results are not monitored.

Tags: Bulk SMS, Bulk SMS Mumbai, Best SMS Provider In Pune….

How You Can Boost Your Retail Business With SMS Marketing

In order to build long term relationship and trust among its customers, retailers are making use of SMS marketing service to bring back more and more customers to their stores. It is a need of an hour to associate loyal clientele with

blog 2 29-5.png utmost care and special attention. Structuring a loyalty program via SMS service is one of the best ways to make customers coming into the stores regularly.Promoting brands, new arrivals, announcing discount offers, special festive rate cards, updates on new launches, product details are few of the services which retailers are using with the help of texting services. Retailers consider SMS marketing as best tool for marketing campaigns. They feel they can have a direct communication channel with their customers, while sending text message.

1. Try To Get The Mobile Numbers of Customers

Customer’s mobile numbers are the best way to get the desired results. There are some ways through which you can collect their numbers.You can ask people text back to your SMS for a shortcode to get 50% off on your next purchase or getting reward points. Research showed that more than 6000 numbers receive in 24 hours if going by this method.

2. Create Relationship with Your Customers

After having received the figures, time has come to appreciate them for their doing. This is probably an effective way to gain the loyalty of the customers. Shoot a simple thanking message with the specification of what they are interested in purchasing. This move of yours will build a strong base of a longer and lasting relationship with the customers.

3. Regularly Intimate Them About their Order

If you are operating an online retailing business then you should know the importance of timely delivery of the products to the customers. More than 90% people feel frustrated by not knowing the arrival date and time of their order. So, this is very crucial for you to keep them inform about the confirmation and order delivery updates to them.

4. Send Personal Message for better Connect

You have to present you different from the bunch of competitors on the market. Personal messages are the perfect way to move them to your side.You can send these private messages interlinked with your offer to the people. It will increase your rate of success by dividing your numbers based on their activity, age, and gender.

5. After Sale SMS

If you want to retain your customers for a longer duration, than, these after purchasing SMS plays a crucial role. You can ask them for their review about the product or send back with their thoughts on the betterment of the quality. This will feel them that they have a value in your eyes and they will surely get back to you with good feedback.

6. The timing of Your Messages

Always make sure that your messages only reach them at the appropriate time. You can also schedule your messages to send them on a particular time when the customers are ready to receive and make their response. Do not send any promotional messages too early in the morning or too late in the night.

Tags:- Bulk SMS, Best SMS Provide In Pune, Bulk SMS Service Kolkata, Bulk SMS In Kolkata….

Why Your Business Needs A Good Mobile Marketing Strategy

If you want to get more out of mobile marketing, you’ll benefit from developing a mobile marketing strategy that covers all of the bases.These days, more and more entrepreneurs are discovering the power and potential of mobile marketing and they are using this marketing format in order to grab vital market share in their niches.

BLOG 29-5

As a business owner, you should make use of mobile marketing no matter the kind of service you render or the size of your business. With a good mobile presence, your
business would be able to grow beyond your imagination. Since potential customers do virtually everything on their mobile devices, when they also need the particular products you sell or service you render, they would do a mobile search for it. And if your business has a mobile presence you are can be easily contacted. But when they cannot find your business using a mobile search, you would be missing out on potential customers on a daily basis.

1. You’ll Access the Power of Texting

When you want to add a call-to-action to your mobile marketing campaign, with a mind to accessing lightning-fast engagement (and, hopefully, lots of conversions), using text messaging in order to deliver your brand message will be a wise course of action. Fast results are what every entrepreneur wants from mobile marketing strategies. The truth is that people really enjoy getting texts and most of them read their texts within a minute and a half of getting them.

2. People do most of their shopping on mobile devices

The advent of mobile devices, the internet, and Android app development have made people too lazy to walk into physical stores to buy things. If you can search for an eatery that delivers take out to customers with your mobile device, why would you want to go there physically, especially when you just feel like resting at home? As a business owner, you should invest in mobile marketing to give people the option of buying without visiting the store. You can get an android app development company to help you build your mobile presence, to attract more customers to your business.Even if customers still visit your store physically more than they do online, you still need to take mobile marketing seriously.

3. People spend a lot of time on their mobile devices

A large number of people own some kind of mobile device and are most times glued to it. This is because the mobile device can do almost all they need effortlessly. Why bother to watch TV series on your TV when you can watch it on your mobile device anytime you want and anywhere. You do not have to drag the remote with any family member or go out to order pizza. With the way people spend so much time on their phones, business owners need to realize that, the best way to market their business is through mobile marketing.

4.Mobile marketing reaches more people

Owning a mobile device is not limited to a particular age, it cuts across all age groups. People from the age of 65 and above are making use of mobile devices, making it the one of the largest demographic. With this kind of demographic, you do not have to worry if mobile marketing would get to your potential audience.

Mobile marketing isn’t the whole ball of wax. However, it’s one important branch of web marketing. When you incorporate a more comprehensive mobile marketing strategy into your overall web marketing campaign, you’ll be doing all that you can to grab market share from your competitors. If you don’t take care of your mobile marketing strategy, your business rivals may succeed in taking market share away from you.

Tags:- Bulk SMS, Best SMS Provide In Pune, Bulk SMS Service Kolkata, Bulk SMS In Kolkata