Bulk SMS Mumbai – Page 8 – Dove Soft- Bulk SMS

How to Use Bulk SMS For Business Marketing Needs

Why use SMS marketing?

There are few forms of communication available to a company that are as direct and effective in taking a message and literally putting it right in the hands of the intended consumer. If a doctor’s office wants to keep patients up-to-dat BS2 31-1 e about the physician’s availability, SMS is the perfect way to do it. It is also a much cheaper method of communication that other direct marketing alternatives, such as mailing reminders or making phone calls. As in the example of a doctor’s office, it’s easier and cheaper to send reminders about appointments to patients via text messaging than it is to have an assistant place a phone call and try to talk directly with the patient.

Getting started with bulk SMS

Choose a bulk SMS provider

Most popular CRM systems already include a way to plug in modules to handle Bulk SMS campaigns, so the biggest thing you need to get started is to find a capable bulk SMS provider. This means finding a firm that can handle the volume of traffic that you require at a price that’s appropriate to your needs. You should also ask the provider how much overhead for growth each plan offers and how overages are handled.

It’s also important to discuss legal issues with the bulk SMS provider. If a company’s approach sounds sketchy, move along until you find a firm whose
methods are appropriate to your situation. And finally, you should check that the provider can actually deliver SMSes to the cellphones in your target geographic area. This might involve taking a look at the cell network provider list that the bulk SMS provider can deliver to.

Integrate bulk SMS provider

You’ll also need to see that the system integrates properly with the CRM and website software that you’re using. For CMSes such as Drupal and WordPress, there will usually be a plugin for the major bulk SMS providers. While integrating the SMS solution with your website is the cleanest solution, even if the SMS provider does not integrate with your website, it might still be possible to use it if it has its own web interface that you log on to and upload your number list to. Always discuss these potential problems in advance and be wary of providers that dismiss your concerns by saying they’ll deal with issues as they come up.

Send bulk SMS

Once you have everything plugged in and tested, it’s time to send that first text! One of the best Bulk SMS tips we can pass along is to make sure that first message is polite and explains why the message is being sent. There will be opt-outs, and the important thing is to make sure that everyone who is receiving messages wants to be getting them. Once you and your customers are on the same page, everyone will find that Bulk SMS is a great way to keep up-to-date regarding deals, appointments and critical information.

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REASONS WHY SMS MARKETING IS BETTER THAN ANY OTHER MODE OF MARKETING

BLOG 2 31-1 Thеrе аrе a lоt оf dіgіtаl marketing сhаnnеlѕ. Mоѕt of оur tіmе and еffоrt іѕ spent оn thе mоѕt visible сhаnnеlѕ: ѕеаrсh ads, display ads, SEO, ѕосіаl, еmаіl аnd соntеnt. Whіlе thеѕе are key strategies thаt dеѕеrvе a lоt of attention, іt саn ѕоmеtіmеѕ mеаn that other smaller but еquаllу powerful channels fаll by thе wayside. Onе of these oft-missed channels іѕ ѕоmеthіng that роtеntіаl customers (аnd рrоbаblу еvеrуоnе you know) use every dау: SMS. SMS Marketing is known to come as a reliable option to reach out to end users with precise and targeted messages. Mentioned below is a complied data that compares SMS marketing with the other modes of marketing to give you an overview of their current standing as an effective marketing tool.

1) Open Rate
– Open Rate of SMS Marketing – 90%
– Open Rate of other modes of marketing – 30 to 35%
These numbers do not leave anything for us to debate on as your customer is bound to read your message sent via SMS.

2) Quantity matters
– Number of text messages; the lesser, the better
– Number of emails or ads, the more the better
We do not need to think about this twice. Just think about how you treat your messages and emails. If you keep receiving an email from the same address, there is a probability you might just open it once. With messages, nobody is tolerant towards unnecessary disturbance. The point of a text message is just to give out the required information in a precise manner and that’s what people expect from marketing messages.

3) Nature of Campaign/SMS
The nature of the message is very vital for text messages and any other mode of marketing. For instance, if you have an offer or discount to offer to your customers, SMS Marketing is the perfect mode. No other medium of marketing will create an impact as text messages when discounts and offers are
considered.

4) Click – Through – Rate
– The CTR of SMS Marketing – 40%
– The CTR of other modes of marketing – 7 to 10%
The reason why every marketer is taking SMS Marketing seriously is because of the wide penetration of mobile phones in the market. Mobile phoneare affordable and within everybody’s reach and so are the data packages. And so, the possibility of the end-user opening the link sent via message, provided it is of their given interests, is much higher now than ever.

5) Conversion іѕ іnсrеdіblу hіgh
SMS mаrkеtіng асhіеvеѕ significantly hіghеr соnvеrѕіоn rates thаn mоѕt mаrkеtіng сhаnnеlѕ. This comes down tо a combination of аll оf thе аbоvе
роіntѕ: it’s аbоut rеlеvаnt marketing mеѕѕаgеѕ іn thе right рlасе аt the rіght tіmе. Whether you want to drіvе people tо уоur wеbѕіtе or іn-ѕtоrе, SMS mаrkеtіng gеtѕ the mеѕѕаgе tо your сuѕtоmеrѕ and mаkеѕ it simple for them to асt fаѕt.

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Role Of Bulk Messaging In E-Commerce Industry

The world today is at the peak of a digital revolution. Right from accessing emails, banking, buying movie tickets, connecting with friends, shopping, to ordering food and much more; everything is done through internet. Web has turned into an imperative framework in our daily life. This changing digital ecosystem has given a steady boost to the e-Commerce sector in our country.The business sector in this age is completely service dependent. Customers are attracted to businesses with better products and outstanding customer service.

For any e-Commerce organization, customer interaction plays a vital role in customer satisfaction and business growth. As you need to communicate with your consumers on daily basis, you must choose a marketing policy which is convenient, reasonable and dependable. However, the most important point is, it must be quick and safe.Bulk messages are speedy, secure and a very cheap means of communication, which makes it ideal to establish constant communication between e-commerce companies and potential customers.

Sharing Order Details

For any e-Commerce business, communicating information about an order detail is a very essential component. SMS service can be easily developed for transactional messages, either as a companion or in place of email message.

Shipment and Delivery Updates

After a customer places an order, real-time information about shipment and delivery can be easily shared with the customers via text messages. You can update the buyer about the status of shipment or delivery through text instead of emails as it is easier to access.

Customer Service

Text messages is an invaluable way to engage with your customers. Not only you can easily share information to them, you can also have a service to receive messages from customers. Texting is a much preferred mode of communication compared to emailing because it is easy to access and reply.

Market New Products

Bulk messaging is a great way to communicate with customers when new products are launched. Bulk text messaging can be added to your business marketing portfolio. Whenever there is a product launch, your customers can be easily informed about it.

Promotions

In addition to marketing new products, SMS marketing platform can also be used to send bulk messages during any promotion or offer season. It also provides lucrative space for short-term promotions and flash sales. Moreover, you can offer freebies to entice customers to purchase goods from your portal.

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Easy Marketing With Bulk SMS

Today the most interesting and popular device of communication is mobile phone. It was costly when the mobile companies first launched it. But as the number of mobile companies started to increase, the price of the phones began decreasing. And now
after a long period of its invention, mobile phones are available in a large number. In fact SMS comes next to phone call now-a- days. It is a very easy process to connect with someone. Because of this SMS has become the means of marketing.

With the growth of technology various new aspects like internet, music, videos or games are attached to the mobile phones.popularity of SMS has remained the same. It is because of this that sending SMS is a very easy process. You have to just write and click on the sending option. As mobile is used by a large number of people, marketing is very easy through SMS. At first it is a spam free communication service. The problems that you face with email do not happen in this service. At one time the same SMS can be sent to a large number of people. It is possible within a few minutes.

Bulk SMS Service is preferable also for another reason. Suppose it is you to whom the details of any product will be provided. But if the companies send you SMS you can read it at the free time. You will be in a relaxed mood and also interested in the details.

Bulk SMS is the cheapest way of marketing. Moreover it gives you instant service. The customer receives the message within a few seconds of its delivery. You can be sure about the delivery because in this service problems are not so often created.
You can convey everything about the product in 160 words because one SMS contains 160 words in it.