Bulk SMS Markering – Dove Soft- Bulk SMS

Why SMS Is The Best Next Generation Marketing Tool

Bulk SMS is the best way to reach out to millions of people within seconds. Bulk SMS marketing has such a low set up and running costs that campaigns can be launched and executed for a tiny fraction of costs associated with the more traditional marketing methods. With this cost-effectiveness and high return in investment, bulk SMS marketing is an almost essential marketing tool for any modern SME. It serves as the powerful, effective and convenient medium of transferring information. Bulk SMS has become an ideal choice for every marketer.

Reasons why Bulk SMS is a great next-generation tool

It’s a direct, immediate channel

SMS is one of the most immediate channels available; with a read rate of 97% within 15 minutes delivery, you can be reassured that your time-critical messages will be read almost instantly. A significant 45% of SMS campaigns generate a successful ROI, reaching over 50% when combined with other popular channels such as email and social media.

It can support and integrate with other channels

It is important that all channels work well together within the marketing mix and SMS is no exception. SMS is a great standalone channel, however, it also has the ability to enhance and support other marketing mediums, such as social media. As well as being great on its own, SMS is also function to enhance and support other popular mediums among consumers.

You can increase customer engagement

Think of SMS as a way to enhance how your brand engages with your customers across the entire customer lifecycle. Businesses should remember to vary the type of the content they send out – while customers may value updates and news on forthcoming developments within the brand, this information is best delivered via Bulk SMS where longer, more creative messaging is more appropriate.

You can learn more about your customers

SMS is a great channel to get feedback from your customers via surveys. Research shows that on average 31% of consumers will respond to a survey via SMS with the average response time for users being just over 5 minutes. Meaning you can get great results in a short period of time.

The key to success with Bulk SMS in sales is having good judgment and carefully considering the scenario and what channel of communication makes the most sense. There is no other marketing tool as effective as Bulk SMS Marketing.

Still Have a Doubt Is SMS Marketing Right for Your Business?

Are you still on the fence about SMS marketing and whether it should be part of your marketing strategy?

Believe it or not, SMS marketing is one of the most effective forms of instant communication. It has a whopping 98% open rate with 90% of the messages being read within 3 minutes. There are many more advantages to using SMS marketing which can benefit any type of business.

SMS marketing is highly proactive as consumers may participate in promos and surveys via SMS response and immediately get answers to their queries by sending a keyword to a short code or number. There are so many ways you can use SMS marketing to expand your customer base and increase profit.

What businesses can make from Bulk SMS Marketing?

there are certain characteristics that make a business a good fit for SMS marketing. Generally, SMS marketing is beneficial to:

Companies that need to send reminders
Companies that need to send timely offers
Companies that need to verify a person’s identity
Businesses where instant communication is essential
Businesses that need an instant response from clients
Organizations that need to send confirmation messages
Businesses that need an instant response from clients
Organizations that need to send confirmation messages
Businesses which run surveys to improve their services
Organizations that run last-minute deals and promotions

Marketing channels are changing and if you are looking for the best way to reach your audience and get the best response, we suggest you give Bulk SMS Marketing a try.

How To Find Most Reliable Bulk SMS Service Provider

Most of the companies are dependent upon the advertisements for reaching to the consumers at large, but the old techniques of advertising are replaced by SMS marketing. It is nowadays getting popular because of its affordability level, and it can be reached to the maximum consumers at large. The Bulk SMS Services are helping the companies to reach out to their potential users but for this, the owners should find the reliable agencies that can provide efficient services to its clientele.

Points to Consider while Finding SMS Service Provider

There are end number of organizations operating in the market and provide the Bulk SMS Services to small, medium and large-scale companies. Many packages are being offered by these companies and can be chosen by the company professionals according to their requirements. This is one of the simplest means of reaching out to a large number of consumers to make them aware of the latest offers and provide the news about the launch of your new products and services.

Here are some of the points that can be considered before sourcing out this service to the reliable Bulk SMS provider:-

It is mandatory to conduct thorough research about every SMS provider that is available in the area that is within your reach. You can compare the offers and discounts that are provided under the packages and the suitability according to your organization.

The next thing is to contact the reliable service provider who can give the services according to your requirements and ask about their pattern of services before finalizing it.

Even an appointment should be fixed with the professional of the particular agency so that they can discuss with you the specific requirements and get a better idea of what the company exactly needs.

It is necessary to shortlist three to four companies before assigning the task to a particular company to compare their offers, prices, listing, and packages that suit your business best. From this, the company can go for the final outsourcing agency.

The company should also foresee that the Bulk SMS Services organization they have chosen fits best with the nature of their business.

It should also provide after-sales services and help the company in carrying out the whole process.

From the above-stated points, it is clear that the companies should research in an advanced manner before finalizing on the most reliable Bulk SMS Provider.

Win New Customers With The Help Of Bulk SMS Service

If you are looking for a simple, creative, and proven technique to reach your customer base, consider a Bulk SMS. for targeting a vast and diverse market in a very short duration of time, no other service can beat Bulk SMS Services. Bulk SMS Service not only sparks the interest of your customers in your services or products but also increases your brand value and thus increases your sales.

Most successful brands are using Bulk SMS Service to reach new audiences and engage existing customers. The simple fact that hundreds of big brands choose to incorporate Bulk SMS Service into their overall strategy should be a pretty good indicator of its success. Bulk SMS campaigns are simple to create, affordable and have response rates that are much higher than most other marketing channels.

Studies have shown that How effective Bulk SMS marketing for incredible results across multiple industries, just have a look:

Texts have a 98% open rate within as little as 5 seconds of receipt.
Text marketing has a significant positive impact on brand awareness.
More than 75% of consumers would like to have offers sent to them via SMS.
Consumers actually prefer text messages to other forms of mobile communication.
64% of consumers are likely to have a positive perception of companies that offer communication via text.
Customers typically respond to a text message in only 90 seconds where they normally take around 90 minutes to respond to an email.

Hundreds of thousands of companies just are already adopting Bulk SMS marketing, so don’t let yourself fall behind the curve.

Things You Must Know About Bulk SMS

In today’s world, Bulk SMS is one of the most important and common marketing strategies that are used all over the world. With the advancement of technology every individual has now a mobile device on their hand. Marketers have to use all possible channels through which they can gain the attention of the audience. Bulk SMS not only helps in gaining the market presence but also improve the sales and profit of the business. SMS is the only truly universal communication mechanism, which, irrespective of technology, has the ability to reach 7 billion devices and over 5 billion people globally.

SMS Marketing Is a Crucial Part Of Mobile Marketing

When we speak about mobile marketing, we must pay special attention to SMS marketing since SMS has proved to be one of the most effective marketing and sales tools. This small portion of information, delivered to your mobile phone, has a phenomenal 98% open rate within 3 minutes! No other marketing tool can offer such an efficiency rate, making SMS marketing the most convenient way to deliver your business message to your customers and prospects.

Considerations In Choosing Bulk SMS Company

It is not only the cost that you should check when you are selecting Bulk SMS Company but you also have to look after a number of vital factors that will help your business to grow in the most accelerated way. Such as The speed of the SMS, Hidden price, your data protection, Easy to use and many more like this. That is the reason it is always advised to consider all the mentioned factors before you actually choose the bulk SMS Company.

Bulk SMS builds quality customer relationships

Bulk SMS will improve your marketing and customer communication. Why? Because it is fast, cost-effective, it builds meaningful conversation and is a permission-based (opt-in), which customers appreciate a lot. Bulk SMS Service allows businesses of all sizes to send large quantities of SMS messages to various mobile phones through different mobile networks. To say it simply: Bulk SMS enables you to deliver an SMS to a large number of recipients, at once. If used smartly, Bulk SMS Service can even become your perfect business pitch.

Need a Bulk SMS Provider In Your Business

Bulk SMS Provider is the important link between you and Mobile Network Operator. There are several Mobile Network Operators operating across regions. They manage the delivery of your message via various alternative routes to ensure delivery despite traffic at a Network Operator in any particular region. Bulk SMS Providers provide you software to send SMS. This software is also known as ‘SMS Gateway’. Short Messages Service provider can provide you customized SMS Gateways.

How To Effectively Target Potential Customer

Brainstorming an effective marketing strategy is never easy to work — you have to make decisions on who you think your target customers are, then spend an enormous amount of time gathering and analyzing data about their consumer habits. It’s either time-consuming or expensive and often it’s both. However, this time and monetary investment could yield game-changing results for your company. Are you starting to roll out your marketing plan and netting yourself some customers? Follow these steps to be successful.

1. Survey Customers

You won’t be able to connect effectively with your potential customers if you don’t have a customer in mind. Survey current customers, as well as members of your target market, to find out how you can better present your product or service, or what aspects might be missing from what you’re currently offering.

2. Research Your Competitors And Find Out Who Their Customers Are

An easy way to find out which kind of marketing campaign works and which don’t is by researching competitors in your industry. Not only will this inexpensive effort give you some ideas to follow for your own campaigns, but this research will also reveal dark spots in your competitor’s process and present new directions for you to take your own marketing strategy.

3. Target Ads

Far cheaper than most methods of advertising, Facebook and Google targeted ads prove that a little can go a long way. While most advertising in the real world only reaches whoever comes across a billboard, bus stop or commercial, these targeted ads can locate the people who are most likely to need your service based on geographical location, demographics and browsing activity.

4. Smart Social Media

There’s having a presence on social media, and then there’s having a social media presence. When it comes to keeping customers, a little more effort on Facebook, Twitter and Instagram really go the distance.

5. Respond To Every Email, Tweet, Facebook Comment, And Phone Call

Adjust Yourself As Necessary When Paul English was still presiding over Kayak, one of the most valuable practices he insisted on implementing was to keep an extremely annoying, loud phone in the middle of the office to receive customer complaints.

6. Affiliate Marketing

Affiliate marketing has been around since the early days of the Web, and it’s still an overlooked but highly effective means to raise your brand awareness significantly.

7. Establish Trust In Your Community: Publish User Reviews, Get Likes, Syndicate Articles

With so many new, competing businesses congesting almost every industry, it’s getting increasingly difficult to stand out and grow a decent-sized following. To gain support, companies first have to establish trust. As more than 88 percent of consumers trust online reviews as much as personal recommendations.

8. Connect With The Right Influencers

Engaging with big players in your industry can be an extremely effective way to garner a wider share base. After all, if you can get the attention of a thought leader or an influencer, you have the chance to capture their fans and friends, as well as establish trust and credibility.

9. Post Relevant Content On Blogs

Keeping a practice of continually and diligently publishing relevant and original blog content not only helps keep your company shining in the warm Google sun, but it also helps potential customers truly get to know your company and where it’s coming from. The content doesn’t have to be self-promotional (and shouldn’t be), but it should offer context into why your product or service is important, suggest the best ways to solve industry-related problems.

10. Craft An Engaging Newsletter To Foster Leads

One of the most time-consuming aspects of online marketing is generating leads. Often, that involves analyzing customer demographics and social media activity, putting out ads and online surveys and updating user data from year to year.

Tags:- Bulk SMS, Bulk SMS Marketing, Bulk SMS India, …..

Tips to Run a Bulk SMS Marketing Campaign

A bulk SMS marketing campaign is all about the words; you will not deal bulk SMS marketing benefits with photos, videos or clever graphics, just words. Therefore, you have to take the time to look for the right words to engage the recipient and drive them to do an action, all in just 160 characters. Just like with any marketing campaign, there is no one-size-fits-all; each brand and target audience requires a unique approach.

Using a template has proven to be effective, allowing you to make the most of the advantages of bulk SMS marketing. Each template has an attention-grabbing headline, a clear and concise offer, and a strong call to action. These are the 3 essential components that drive a response from the recipient. Every text also gives a sense of urgency and exclusivity, adding to the conversion rates. If you want to run your own Bulk SMS Marketing campaign, here are some simple but important tips to follow:-

1. Introduce yourself

Conversations are built on context. You have to introduce context into your text message by telling them who you are. Do this early; do this by changing the sender name so they will know where it is from even before they open the text, or by adding it right into the text copy. Do not assume that your recipient will know who the text is from.

2. Do not use text speak

With just 160 characters to play with, you might be tempted to talk in text speak so you can save on real estate. Although some of your target audience will not mind, many more might be infuriated. Text speak can also confuse your recipients, resulting in the message not correctly understood. Finally, it can project an unprofessional image for your business.

3. Keep it focused

Simplicity is key in marketing. Even when you have more than 160 characters to work with, it is advised that you keep your message simple. Only include one offer per message and ensure that it is succinct and clear. Know your target audience and directly speak to them. Only include those details that matter. If they have to keep and show the SMS to get the offer, tell them; if they need to call, include in the message your phone number.

4. Start with an attention grabber

Look for something that will engage your customer right on and compel them to read the rest of the message. This can be a simple word or phrase. Use capital letters for your headline to give it the highest impact possible. Your attention grabber can read OFFER, MEMBER DEAL, NEWS or BIG DISCOUNT.

5. End with a call to action

The call to action is an important part of your SMS message. It tells the recipient what you want them to do like if you want them to call you, send your email or visit your website. The key to a good call to action is to word it in a way that it is simple, direct and commanding.

6. Promote exclusivity

Your subscribers allowed you to contact them, so reward them and make them feel like they are part of an exclusive club. The language you should promote exclusivity. Use words like ‘member special’ or ‘show this text’ to make your customers think that this promotion is only available to those who subscribed to your text messages.

7. Make it urgent

Leverage that instantaneous nature of text message and add some urgency to your marketing campaign. Add a fixed date on which the promotion will end, or the small number of stocks available or left. This will compel the people to act now, while also ensuring that your business quickly sees results.

Tags:- Bulk SMS, Bulk SMS Service, Bulk SMS Marketing…

How To Use Bulk SMS As Marketing Tool To Increase Your Business

Bulk SMS marketing has garnered huge attention in the recent past due to the increased usage of smartphones and highest open rates when compared to other marketing platforms. On an average, people check their phone more than 90 times. Bulk SMS marketing is a powerful tool with the potential to make businesses grow. Bulk SMS Marketing is the process of sending a single message to a huge audience at the same time to market your services.

Bulk SMS Marketing Best Practices & It’s Features:

1. Identify Target Audience

For any campaign to achieve the desired success, it’s important to identify who their target audience is. Once the target audience is identified, the next step would be to design an SMS marketing campaign according to the consumer. When identifying the target audience, it’s imperative to follow a combination of criteria like age, gender, demographics, occupation, consumer interest in the product etc. This gives businesses a higher chance of reaching the right audience which will end up adding customers and increase revenue.

2. Create Visibility

Bulk SMS can help increase visibility and aid in building a brand. SMS Marketing may be plenty but they compel the consumer to look at it at least once. A-well-a constituted SMS marketing campaign can aide in creating visibility for business by ensuring that the required information is available at the consumer’s fingertips. For a business unit to grow and prosper, creating and maintaining brand visibility is paramount.

3. Creative content

Bulk SMS is an economical option for all businesses, the challenge arises when each business is eyeing to increase revenue through the same channel of marketing to reach customers. With so many brands trying to reach customers inbox, how does how one brand stand out from another? Messages have a character limitation of 160 characters per message and multi-language give you about half of those characters. The content should be moulded in accordance with the grasping power of the targeted consumers. A short and to the point message makes for an effective advertisement.

4. Personalized reach

Customers respond more to materials addressed directly to them, so insert your clients name when you can. Businesses should provide a personal touch while sending messages by customizing the messages, for example adding names instead of a generic “Dear customer.” This shows the customers that you as brand care for your customer and ready to go the extra length to gain their trust. It also makes the customer feel, the offer or promotion sent on their mobile number is exclusive. You can also target your customer with more relevant with the help of Bulk SMS as per their preferences.

5. Strategic Timing

An important aspect of a well-planned SMS marketing campaign is its timing. A strategically planned campaign can yield high results and enable a business unit to grow and achieve its objectives. Sending text messages at the appropriate time will increase brand visibility within the target audience. If you want to make the most of your posts, you will need to send them out at their preferred times. Of course, this doesn’t guarantee success, but this customer insight does give you a much higher chance of reaching yours.

6. Exclusive offers

With the small yet effective window available through Bulk SMS marketing, it’s important to grab customer’s attention by sending exclusive offers. These offers must have multiple uses in terms of whether they are doing online shopping from your app or website or visiting your store. If they are your previous customer who hasn’t made a purchase for quite some time, sending them an exclusive coupon via text message allows you to retarget audience and increase business revenue.

Conclusion

Bulk SMS marketing tool may be simple, but it is one of the best medium to quickly grow your business. Fortunately, any business can implement a Bulk SMS Marketing tool to increase their business easily, which means they can put Bulk SMS Marketing to work for them!

HOW TO PROMOTE YOUR BRAND WITH SMS MARKETING

If you think that the function of SMS was only to make announcements and confirmations, then you might want to rethink that. Several companies use SMS marketing frequently for dealing with the high volume of work for announcements and confirmations, with good reason. Furthermore, everybody has a cell phone and most customers keep it close to them 24 hours a day. An important part of mobile marketing is bulk SMS services that occupy a central role and is almost an inseparable part of mobile marketing. Here is how businesses can promote their brand with SMS marketing. Many mobile marketing strategists prefer to use bulk SMS as a tool for promoting business.

The Information Provided

Messages reach people directly on their personal number, and hence carry critical information about your products and services. If the message concerns a survey or a matter that requires a reply to the text; the information must be even more precise. While the service provider does not generally control the content of the text; a reliable vendor will be able to advise you about the kind of content which is more relatable and effective in the given context.

Customized promotion

Through bulk SMS, business promotions can be customized in the most attractive way. While there is a restriction in the message length, the creators come with intuitive ideas that will make the lead open the message, read through with interest and then take their decision. It helps one’s brand to get into the consumer’s hands quickly and efficiently overpowering all other competitors in the market.

SMS is the most ROI-driven tool of digital marketing

Do you want to send 500 messages or a 1000 or even 5 million within a single minute with just a few clicks of the mouse? You can be assured that the pricing will hardly break the bank.

Highest open rates

Bulk SMS is still the leader in open rates with almost 99% readers reading the messages that land in their inbox. Not many people sift through promotional emails that go to the junk within a few days before even being read, also social media ads and promotions may feel overly intrusive and can be controlled by users to lessen them. With bulk SMS your marketing message will be read by the targeted audience.

Improves Loyalty

Mobile marketing strategies are adapted to retain the existing customer base and bring in new customers in plenty to reap the maximum profits from the business. With Bulk SMS Marketing, the business related information reaches the customer 24*7 and improves loyalty among the existing customers. The potential customers become long-time reliable customers thus boosting the business prospects for the company.

Bulk SMS helps to build a brand identity that customers know and trust, as sending well-timed messages relevant to their needs is the best form of sales-flattery any brand worth its salt can do, and that’s what Bulk SMS Service providers help you do!

Improve Your Company Presence Via Bulk SMS Marketing

Today’s market is fiercely competitive. Everyone wants to reach on top. Marketing techniques also have been changed according to time. Now marketers using digital technology to reach the people instantly. You can track the growth of promotion or marketing in digital techniques. That’s why bulk SMS marketing is growing these days because you can reach a mostly audience with the help of bulk SMS marketing. As you know everyone keeps their mobile phone with them all the time and most people checks all new incoming text messages. You send the promotional, transactional bulk SMS. You can create more productivity from your business if you are using bulk SMS service in a smart way.

• Send your best services to the target group and categorize their need with age and gender.

• Bulk SMS is extremely reasonably priced than some other media available in the communication service. It is advised to find a reliable and friendly SMS business partner that provides efficient and effective SMS services.

• One more vital aspect in doing Bulk SMS Marketing is that there should in no way be any spamming involved in your SMS Marketing campaigns as such a practice would stop clients from your business.

• SMS is a short message service, the text that you are conveying should also be small and concise and to the point, in a successful and proficient way.

• Request them for a review from your important clients. Try to enhance those services that are not good for your business.

• Send bulk SMS to your clients about your next deal offer so they can appreciate it. It will increase the client’s interest.

• At the point When this tactic starts going fine, you will see astounding positive outcomes. Bulk SMS advertising through coupons lies in the crafted planning that is developed on the idea of best services of payment, transport and redemption.

• You can strengthen your connection with your clients by sending those messages on celebrations and occasions to update them about your special offers. This will make them feel unique and important. In turn, they may elevate your business to their friends and relatives.

Therefore, in order to get increased website traffic to your companies, the above ways are very helpful in creating a lead with Bulk SMS marketing strategy. It can build a trusted relationship with your prospective clients. A well-planned approach of SMS Marketing brings you more clients, as well as helps in building positive relationships with your current customers. A Bulk SMS service provider in India can help you in sending Bulk SMS and promoting your business easily. There are numerous online websites or you can say third-party sites that can help you in leading your business with Bulk SMS Marketing.