Best SMS Provider In Pune – Dove Soft- Bulk SMS

How to Use Bulk SMS Marketing to Diversify Your Traffic

Simply in case, you don’t recognize SMS – an acronym, which stands for “short message service” refers to when an advertiser sends short marketing messages to capacity or modern-day patron’s mobile devices. Those messages can be dispatched a good way to replace a client on a brand new product line or bargain this is being made available. The message also can be sent in purpose to solicit new enterprise commonly a recipient has to decide-in to get hold of such messages on their mobile device.

SMS marketing can help you to diversify your traffic in several important ways

For starters, mobile phone users tend to be a more diverse audience than users of older communications technologies. They tend to be younger, more tech savvy and more culturally diverse.
You can tailor your message easily and inexpensively to reach certain markets. This can be done by knowing as much as you can about the demographic group you wish to reach. These things include types of media the target group uses.What are their Internet habits?
You can also send the text in the language of the group you wish to reach.
You can send out surveys that can tell you more about the groups you wish to reach and then use that data to reach out to and broaden your customer base.

SMS is an important part of your overall marketing strategy and you must keep certain ideas in mind when trying to diversify traffic to your site.

A well thought out SMS should have these components

Identify your target audience. This will, of course, influence your message and many other factors.
Find an online SMS marketing agency. SMS is very affordable compared to other forms of mass advertising.
Respect opt-in rules. Everyone hates spammers!
Craft your message. Design your message for your audience, purpose, product, etc.
Be brief. Do not use more than 160 characters.
Start with the offer. Make the offer hard to refuse.
Include a call to action such as “buy now” “visit”, etc.
Mention your brand name. Don’t forget to put your name out there.
Monitor the results. The effectiveness of an advertising campaign cannot be gauged if the results are not monitored.

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What Can Bulk SMS Do For Your Business?

Mobile phone usage has continued every month to reach new highs. According to the Digital in 2017 Global Overview, more than half of the world uses smartphones and almost two-third of the world’s population owns a mobile phone. The report indicates that over fifty percent of online traffic is through mobile phones. blog 21-5

These statistics are clearly indicating that bulk SMS services are worth taking a look at to see if they can generate a positive ROI for businesses. With Bulk SMS businesses can can reach out to large numbers of customers and potential customers instantly. The only limit on how many people you can reach is the number of people you have cell phone numbers for (and approval from them to send the bulk SMS messages).

The Big Benefits Of Bulk SMS for Your Business:

1. Open and Read Rates Of Over 98%

As we said earlier, the biggest advantage is that you will get high open and read rates with Bulk SMS. Over 98% recipients open and read the text messages within the 4 minutes of its delivery. In contrast, the open rate of e-mail marketing is between 20-30 percent.

2. Flexibility – It Can Be Scheduled And Sent Any Time On Short Notice

Today, in this rapidly changing environment, every business should be able to target their customers in a matter of minutes and also get their desired results. Bulk SMS can be used to drive sales of specific items on specific days to clear out extra stock or to feature new stock arrivals.

3. High ROI and Low Cost (Can Cost As Little As Under $100 Per Send)

Other ways of promotions (TV commercials, newspaper ads, and other outdoor advertising) can be too expensive for small businesses. On the other hand, Bulk SMS Marketing services are comparatively quite cheaper than the other forms. It requires very low-level setup costs and low pay per use costs. For example, you can target more than 1000 customers in minutes with the cost of under $100.

4. An Easy Tool To Stay In Contact & Retain Existing Customers

With the help of Bulk SMS, you have the luxury of targeting interested audiences. SMS marketing is based on getting the customer’s permission with opt in and opt out features. Once you have this permission you cand send them message on a regular basis to keep your company top of mind, present them with offers to try and get them to buy additional products or services, or remind them of what they have purchased from you to increase product usage. It is a great way to establish a strong relationship with the customer.

5. SMS Can Be Used To Drive Revenue

SMS can be used to drive revenue by notifying customers of special offers, or simply notifying customers and prospective customers of new products/services you are now offering. Typically free samples, Buy 1 get one free, or high % off deals work the best. Keep in mind that how you word your text message is a very important aspect in getting maximum responses. Studies show that the first 30 or less words of your Bulk SMS will make or break your success.

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Bulk SMS – A Key to Promoting Your Business

blog 16-5.png SMS marketing has literally expanded the business options for many companies all over the world. As a strong tool for reaching out to the target audience and enhancing sales, bulk SMS marketing is nowadays used by both small and large business firms for boosting their sales.

There are mainly two types of Bulk SMS services, transactional SMS and promotional SMS, both of which require an optimum quality Bulk SMS gateway for attaining maximum effectiveness.

SMS marketing – an inside look

With more and more people choosing to use smartphones for the distinct benefits that they offer, mobile advertising has become a smart way for companies to promote their services and products. Bulk SMS services not only serve to promote a business but also let the customers know about important updates. An instant messaging service or bulk SMS service operated through a SMS gateway software can be used for sending effectively planned messages to a large number of customers, thereby increasing the number of sales. Moreover, since messaging is a cheap but effective promotional technique, it can allow business firms to real the best benefits without spending too much.

Different types of SMS services geared at marketing

With strategic SMS marketing, a company can drive sales leads, make new customers, enhance relationships with the existing ones and also plan for better marketing techniques in future. An SMS gateway server can be used for both promotional and transactional Bulk SMS services.

Promotional SMS: These SMSs are sent with the sole aim of promoting a brand and the products or services that it has to offer.

Transactional SMS: These Bulk SMSs are meant for updating the customers about a particular transaction that they are carrying out with a company. They can provide customers with updated information about different products and services. The transactional SMSs are also delivered to the DND numbers.

Attaining success with a SMS marketing campaign

Since SMS marketing is a highly cost effective and efficient promotional technique, more companies are now choosing to invest in it. The first step to achieve success with this form of marketing is choosing an open source Bulk SMS gateway software. Once a company has come up with a comprehensive customer database, this SMS gateway application can be used for sending well planned and customized SMSs to various existing and new customers. Since bulk SMSs need fast dispatching services, the open source Bulk SMS gateway server chosen should be able to provide with the requisite speed.

Choosing SMS Gateway program

There are various companies offering SMS gateway for Windows, Mac and other leading operating systems. These SMS gateway provider USA companies can also provide with a range of packages that can suit the diverse needs of different clients. Apart from offering a Bulk SMS aggregator software for the business purposes of their clients, these service providers can also present them with customized solutions and consulting services which can in turn boost their prospects of attaining success with their campaigns. In order to find the best SMS gateway software in the market, it is also advisable for a business firm to carry out detailed market research about the various products as that would help in making a wise decision.

SMS API for Developers

Our secure SMS API is the only tool you’ll need to schedule, send and receive messages from your existing systems.It’s robust too -even the most demanding applications see high message throughput using our API. If you already have systems in place to communicate with colleagues, clients and customers, it’s quick and easy to connect to Reach interfaces and add Bulk SMS functions to your existing CRM system or other operating structure.

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How bulk SMS marketing can impact your real estate business

Real estate text marketing is a communications strategy that is quick, reliable, and critical towards maintaining relationships with vendors, buyers, brokers, landlords, and tenants. As a realtor, you’re aware that everything is time-sensitive. You can’t afford to wait for a buyer to check their emails, and risk losing out on a hot new listing. Equally as important, you can’t afford to spend excessive amounts of your valuable time placing calls to those uninterested. Texting is fast, immediate, has a high response rate and is the most requested form of communication to date.

Everyone has a mobile phone

One of the largest benefits to using Bulk SMS marketing is its penetration in the worldwide market. In general, most people own a mobile phone, which gives companies greater access to the world’s 7.5 billion population. While not all phones are able to access social media or receive emails, every phone, regardless of make or model, is capable of receiving an SMS. This makes bulk SMS marketing the most robust form of technological marketing available, especially when SMS open-rates are sitting between 98 and 99 percent. With this simple means of communicating, real estate agents are able to reach a far greater range of potential customers, which in turn leads to new sales opportunities.

Prospecting and profiling clients

Using SMS marketing is the most convenient way to contact customers, especially if it is a matter of urgency. By using a customer relations management (CRM) system, and by integrating AI into their websites, real estate agents are able to collect information about customers and the type of properties that they are looking for. This enables the agent to create a profile around the customer for sales and prospecting purposes. When something new is on the market, the agents can use bulk SMS messages to notify all of those with matching criteria to the property.

Using bulk SMS marketing for sales support

When purchasing or renting a property, customers need to be kept up to date every step of the way. This is where bulk SMS marketing tools and CRM software integration come into play. Often, realtors are dealing with several property and customer processes at once. By updating their CRM to state that a bond or lease has been approved, the system can SMS all customers at the same time without any additional legwork. The same can be said for agents that deal with new developments. Bulk SMS marketing tools can be utilized to update clients on the progress of their new homes, or any setbacks that may occur.

Rental management

For agents that manage a large number of rental properties, especially those in the same area or complex, a Bulk SMS management tool becomes indispensable. This is utilized for after-sales service and the day-to-day operations of those properties. For example, if there is a problem with electricity in the area, or buildings are to be re-painted, the agents can create a single SMS and send it out to all of those affected.

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How the Education Sector Can Benefit from SMS Messaging

Nowadays education is the most important for our country. Everywhere the parents are very clear about education, the parents are dreaming about their child and joining/admission to the schools. In this case, the school management has the complete responsibilities of the students and they need to take care of students discipline education and health. For the school management cannot go to everyone’s home but they can communicate with the parents with the Transactional Bulk SMS.

The education sector can greatly benefit from the use of SMS messaging, as it can be a good way to build strong relationships with students, parents and also other members of staff. These are some of the ways to make good use of SMS messaging in the education sector.

Weather Alerts

When the winter season starts, there are often weather conditions which can affect travelling and even lead to closures. Quite often, parents and students don’t know about these until they have reached the school grounds, which means a wasted journey and can cause worry if there are no child care arrangements for younger children.

Parent-Teacher Meetings

Parents often lead busy lives and it can be easy to forget about meetings, particularly if they have been sent by letter in advance. With the use of SMS, parents can receive gentle reminders about upcoming parent/teacher meetings, so they don’t miss them.

Exam Dates

Through the use of bulk SMS, schools and universities can also send reminders about exam dates and locations of the exams. It can also be a good way of quickly informing students about any changes to the exams or allowing them to ask questions if there is anything they are unsure of.

Upcoming Events

There are always events going on at schools, universities and nurseries, so much so that it can be very difficult to keep up with them. With online SMS, parents and students can be quickly informed about any new events they may wish to attend and also receive reminders as the date approaches.

Urgent Messages

It can often be difficult to get ahold of parents by phone, especially if they are at work, and sometimes situations occur which require urgent attention – for example, if a child gets sick and needs to be picked up, or if they are involved in an accident. Parents are far more receptive to picking up an SMS alert than they are with a telephone call, so it means you can reach them quickly.

Coursework Deadlines

It is important for students to ensure they don’t miss their deadlines for handing in coursework, but with busy schedules, it can often be difficult to keep track of when work is due in. Of course, many universities have this information on their own online system, but this doesn’t mean that students will look at it.

Non-Uniform Days

It is often the case that students and parents completely forget about non-uniform days until their child lets them know that they were the only one in uniform. This can be embarrassing and can leave parents feeling guilty for making their child feel excluded.

In-Service Days

Parents need to have childcare in place for holidays and in-service days, but often, these are not relayed until the very last minute. In-service day SMS reminders can be set up and sent out in bulk to parents. This can relieve a lot of stress and hassle for parents and can help build good, positive relationships.

Staff Contact

SMS messaging can also be used for a more efficient way of keeping in touch with staff. It can be used to let them know about any events coming up or as a means of filling staff absences quickly.

Special Offers

Campus stores and restaurants can also use SMS effectively to let students know about any special offers they have on or new products as they arrive. Students are always on their phones, so this is the most effective way to keep in touch with them.

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