Best Bulk SMS Company – Dove Soft- Bulk SMS

Ways To Market Your Business Through Bulk SMS

Bulk SMS Marketing means sending a large number of short text messages at once to the big group of recipients at the same time. It works similarly as the normal text messages sent from smartphones with the only difference that Bulk SMS is sent from the internet & at the same time to all the recipients, desktop software using a reliable SMS gateway. Bulk SMS provides a two-way communication service directly from internet enabled computer. India has the world’s fastest growing Mobile phone market, Promote Your Business with Bulk SMS Marketing Service, a very cost effective & fast option. SMS campaigns also deliver marketing materials to a rather personal virtual space. It allows you to make new customers and to maintain healthy business relations with the existing ones.

When done right,Bulk SMS Marketing can generate a high volume of revenue for your business. 97% of mobile users reading a text message within 15 minutes of receiving it. This translates into revenue because SMS is compatible with every handset in the world, even when there isn’t an active internet connection. Bulk SMS marketing is the perfect way to reach your customers wherever they are in a fast and inexpensive way. Almost half of Bulk SMS marketing campaigns generate a successful return on investment. Effective SMS Text Marketing enables direct relationships with customers, builds loyalty, whilst ultimately generates revenue.

All of us are aware about the Bulk SMS Service being used for marketing & advertising, we should also know how to use these services more efficiently to retain the existing customers.

Here are some ways of marketing through Bulk SMS:

Customer Followups
Promotional Marketing
Send Special Promo Offers
Customer Feedback & Ratings
Intimate Customers Of New Product Or Service

So, here it was the key ways in which the large or small business houses can use Bulk SMS to manage, market and promote their business better.

Why SMS Is The Best Next Generation Marketing Tool

Bulk SMS is the best way to reach out to millions of people within seconds. Bulk SMS marketing has such a low set up and running costs that campaigns can be launched and executed for a tiny fraction of costs associated with the more traditional marketing methods. With this cost-effectiveness and high return in investment, bulk SMS marketing is an almost essential marketing tool for any modern SME. It serves as the powerful, effective and convenient medium of transferring information. Bulk SMS has become an ideal choice for every marketer.

Reasons why Bulk SMS is a great next-generation tool

It’s a direct, immediate channel

SMS is one of the most immediate channels available; with a read rate of 97% within 15 minutes delivery, you can be reassured that your time-critical messages will be read almost instantly. A significant 45% of SMS campaigns generate a successful ROI, reaching over 50% when combined with other popular channels such as email and social media.

It can support and integrate with other channels

It is important that all channels work well together within the marketing mix and SMS is no exception. SMS is a great standalone channel, however, it also has the ability to enhance and support other marketing mediums, such as social media. As well as being great on its own, SMS is also function to enhance and support other popular mediums among consumers.

You can increase customer engagement

Think of SMS as a way to enhance how your brand engages with your customers across the entire customer lifecycle. Businesses should remember to vary the type of the content they send out – while customers may value updates and news on forthcoming developments within the brand, this information is best delivered via Bulk SMS where longer, more creative messaging is more appropriate.

You can learn more about your customers

SMS is a great channel to get feedback from your customers via surveys. Research shows that on average 31% of consumers will respond to a survey via SMS with the average response time for users being just over 5 minutes. Meaning you can get great results in a short period of time.

The key to success with Bulk SMS in sales is having good judgment and carefully considering the scenario and what channel of communication makes the most sense. There is no other marketing tool as effective as Bulk SMS Marketing.

How Bulk SMS Marketing Helps Small Businesses

If you’re a savvy small business owner, you’re probably already actively trying to acquire new customers by any means available to you. If you run a small business, I’m sure the idea about sending a bulk text to your customers has crossed your mind. Everyone is texting these days… and it’s one of the hottest methods to communicate with customers. Every business needs to start using bulk text messages, right now. Small businesses can use SMS marketing to tell customers about new products, services, and other important information. However, before you get to that point, you need to collect some phone numbers.

Here are some of the reasons to adopt SMS marketing as part of your marketing strategy if you’re a start-up/small business:

A Wider reach:

SMS marketing offers a large potential audience. According to statistics, 91% of adults keep their mobile within reach, which makes it impossible to ignore the power of a mobile phone. While inboxes are filled with hundreds of never-opened emails, text messages are an almost guaranteed read. On average, the open rate for SMS is 97%. This is three times the average email open rate of 27.2% – giving SMS a very definite edge

Personalized texts:

Customers are probably the most important factor to consider when starting a business. However, getting them on board with you can be one of the most difficult steps. Luckily, small businesses have one huge advantage over big players – many know their customers personally. Small businesses can use personalized SMS-sending discounts, notifications of sales, and invitations to events – this is going to make customers feel valued.

Affordability:

While many might think that SMS marketing is only for big corporations and big budgets, the reality is rather different. The truth is SMS marketing won’t break your budget. The service is affordable and you can send hundreds or even thousands of SMS without breaking the bank.

Short surveys:

Feedback plays a key role in helping a business to become successful and grow. Find out your customers’ opinions about the experience they have with your brand. This information then can be used to adjust your business to fit their needs more accurately.

Cost Effective Marketing Strategy:

In the current digital age most of the people carrying their smart and mobile phones all the time, this is the reason small businesses moving towards the Bulk SMS Marketing service. As compared to other marketing tools such as print media, electronic media, and digital media, Bulk SMS is affordable and easily adopted marketing technique.

Send useful reminders:

In India more than 80% of people are using mobile phones, in today’s busy world everything is available on your fingertips. Bulk SMS can be used to inform your customers about time, location, appointment, schedule, offers and discounts. Text messaging service is very helpful to connect with your customers at any time.

Why Mobile Marketing For Your Business

blog 17-7 Marketing is all about reaching your consumers, and, chances are, your potential customers spend large portions of their days immersed in their mobile devices. Whether they can’t get out of bed before swiping through their smart phones or need their tablets to accompany them on commutes, portable technology is likely a huge part of their lives. Because of this, mobile marketing is essential for organizations looking to effectively gain exposure. If you want to get more out of mobile marketing, you’ll benefit from developing a mobile marketing strategy that covers all of the bases.

What is mobile marketing?

Mobile marketing is a fairly new term, having been developed as a result of smartphone and tablet use becoming increasingly ubiquitous in both personal and professional settings. According to Business News Daily, mobile marketing is essentially a continuation of Internet marketing, only more targeted and intimate. Because most users authorize their devices to remain aware of their location and personal information, businesses are able to target potential consumers more effectively with mobile marketing strategies.

Mobile marketing strategies have evolved in accordance with technological advances, and sophisticated mobile usage data, and location-based ad targeting technologies have enabled marketers to reach consumers in more personalized ways than ever before. There are a variety of ways in which to incorporate some level of personalization into your mobile marketing strategy like

Location-Based Advertisements
Gamification Efforts
Customer Loyalty Offers

Why is mobile marketing important?

Because best marketing practices are constantly growing and evolving based on industry trends, it’s important to continuously modernize your organization’s strategies. Mobile devices are currently the most popular methods of communication. Most companies have already recognized that mobile technology presents golden opportunities for brand exposure, so if your business has yet to join the mobile marketing game, it’s already falling behind industry standards.

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Use Bulk SMS For Business Marketing Needs

Currently, there are different modes such as media, radio and social media for promoting products and services, but most of them are not effective as short message service which reaches the target customers quickly and effectively. As 90% of messages are read by customers, it has higher response rate than email and other mobile marketing strategies.

SMS is an effective service through which we can communicate to thousands of people at the same time. We can do this by sending bulk SMS to the server of the service provider. Initially, when we send multiple SMS it stays in the server of the service provider and then it is sent out to different people who receive the messages almost at the same time. People who are out of the mobile network zone will get the message once they enter the zone and those who have their mobile switched off will receive the message when they switch it on.

Staggering open rates with rapid response

99% average open rate for SMS, with 97.5% opens within 5 seconds of being received on handset. (Nielsen Survey 2014015)

Increasing use of mobile phones

India has 937 million mobile subscribers with the number expected to touch 1.4 billion in 2020. (TRAI 2015, IAMAI)

Increased mobile reach

75% of online rural population in India is online via their mobile devices (Octane Research 2015)

A constant source of communication

Indians spend around 3 hours and 18 minutes a day on their smartphones, 25% of the consumers check their phones over 100 times (Ericsson Consumer Lab 2014)

Increased usage of smartphones

The number of smartphones grew 54 percent during 2014, reaching 140 million and the number is expected to grow 4.7-fold between 2014 and 2019, reaching over 650 million (CISCO 2015)

Warmly received

Compared to other forms of communication such as email, mobile messaging involves far lesser spam and so, consumers are more attentive to their text messages. There is only 5% opt-out rates for SMS marketing campaigns. (Nielsen Survey 2014)

The preferred choice

Customers prefer to receive promotions by text message rather than mobile web according to research by the Direct Marketing Association.

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Best Bulk SMS Marketing Hacks For Lead Generation.

In the digital marketing world bulk sms marketing is still the top medium for marketing and every digital marketer agrees to it. Bulk SMS marketing services can be alongside other web marketing tools, for example, online networking, link building, SEO and such other web marketing techniques.

Bulk SMS Marketing is a best technique to succeed their business, whether small business or a big business. Although Bulk SMS advertising has not developed much in our nation but rather, it is extending at a quick rate. There are many Bulk SMS Service suppliers in India who can help you in growing your business through useful techniques. Sending Bulk SMS to enormous people with single click is a cost-efficient way. There are great advantages of using Bulk SMS advertising like, the SMS will immediately reach the receiver and promote your business. Bulk SMS not simply send your SMS to enormous people but as well attracts people towards your services. It is considered more successful as compared to other digital marketing service. You can create more productivity from your business if you are using bulk SMS service in a smart way. Let’s see how you can make lead with bulk SMS marketing campaign:

• Send your best services to target group and categorize their need with age and gender.

• Bulk SMS is extremely reasonable priced than some other media available in the communication service. It is advised to find a reliable and friendly SMS business partner that provides efficient and effective SMS services.

• One more vital aspect in doing Bulk SMS Marketing is that there should in no way be any spamming involved in your SMS Marketing campaigns as such a practice would stop clients from your business.

• SMS is a short message service, the text that you are conveying should also be small and concise and to the point, in a successful and proficient way.

• Request them for a review from your important clients. Try to enhance those services that are not good for your business.

• Send bulk SMS to your clients about your next deal offer so they can appreciate it. It will increase client’s interest.

• At the point When this tactic starts going fine, you will see astounding positive outcomes. Bulk SMS advertising through coupons lies in the crafted planning that is developed on the idea of best services of payment, transport and redemption.

• You can strengthen your connection with your clients by sending those messages on celebrations and occasions to update them about your special offers. This will make them feel unique and important. In turn, they may elevate your business to their friends and relatives.

Therefore, in order to get increased website traffic to your companies, the above ways are very helpful in creating lead with Bulk SMS marketing strategy. It can build a trusted relationship with your prospective clients. A well planned approach of SMS Marketing brings you more clients, as well as helps in building positive relationships with your current customers. A Bulk SMS Service provider in India can help you in sending Bulk SMS and promoting your business easily. There are numerous online websites or you can say third party sites that can help you in leading your business with bulk SMS marketing.

Bulk SMS Service For Educational Institutions

Bulk SMS for Education Institutes in India is an important aspect of life, ought to be carried out in the most effective way for a relevant feedback to be achieved. The Introduction of Bulk SMS Service for Education Institute was a major breakthrough towards effective communication. The gaps that had crippled information dissemination between school administrators and students have since been filled this service. This venture has been beneficial to schools in various ways.

Bulk SMS for Educational Institutions

Sending out Notifications

Education Bodies in India such as schools, colleagues and universities have students enrolled in large numbers. It would be naive to post important information on the notice board. To add on, students of the new generation rarely even have time for the notice board. This is where bulk SMS services have been effective. As the students are able to receive text notifications in the shortest time possible.

Rescheduling and Cancellation of lectures

Lecturers are able to notify the students in the classes. If there has been a reschedule in the timetable or if the lecture has been foregone. This gives the students a psychological preparation for the next class.

Reminders about

Owing to the large population of students in Indian Institutions, the SMS service gives the examination department an ample time in sending out reminders on examination time and venues to students. This limits the last-minute rush and confusion as witnessed in a poorly managed school system.

Features of Bulk SMS

Organisation

Universally, institutions that have adopted the automated Bulk SMS system have been noted to mark improvements in terms of organization. One would easily tell between a school system that is organized and one that’s not when the SMS system comes into play.

Academic Excellence

Institutions that have embraced the Bulk SMS Service for the educational system have catapulted in terms of students academic performance. Most students have posted a positive deviation in their grades with the introduction of this system. This clearly portrays excellence to be as a result of organization and effective communication between the School administrators and students, bridged by the SMS notifications.

This communication system has proven to be effective in various school, colleagues, and universities settings and with positive results. Schools are hereby advised to embrace efficient communication channels within their system and Bulk SMS for Schools service is definitely the thing to go for.

How To Attract More Clients To Your Business With Bulk SMS

Every business needs quick and easier way to generate quality leads. As a startup it is a biggest challenge, how to get new customers everyday. There are few practices we can opt everyday to get quality leads or say good clients inquiries everyday.For some businesses, their target audience might consider SMS marketing too invasive.Many (other) Bulk SMS Service providers will tell you all you have to do is set up a bulk texting account, advertise a special offer that people can only respond to by SMS, and the new customers will come rolling in. Let your customers be informed time to time with useful stuff that will help them to grow. Always be expressive and try to help your targeted audience with some useful text and visualization details.

Using keywords that are short, familiar, and only use the twenty-six letters of the alphabet, but it is also important to choose which keywords you use carefully. If, for example, you are a beauty salon advertising a discount on “Trim Tuesday” over the radio, you should not use the keyword HAIR. This could be misspelled as HARE or misheard as HERE, HEAR or even HOYA depending on your accent. The same would apply to any word that is frequently misspelled.

You also need to be careful about some vanity dedicated short codes. It may be cool to have a numeric sequence that spells out the name of your business, but there may be other interpretations of that same numeric sequence. For example, if you own the Shintu Health and Fitness Center, the numeric sequence 744688 spells the word SHINTU on a cellphone keypad. However, the numeric sequence 744688 can also spell PIGOUT – not such a great idea for a health and fitness center.

The final tip for attracting new customers with SMS marketing is to keep monitoring your responses, review your spikes in engagement and your churn rate (the percentage at which customers opt out of your service). Then adjust your text message marketing campaign as necessary. It could be that a different keyword would help you acquire new customers with text message marketing. It may be your choice of short code, or you may have to change your incentive for attracting new customers with Bulk SMS.

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Get Business Leads at an Affordable Cost With Bulk SMS

There are many factors which contribute to the growth of the businesses. It is the sales which actually determine the number of products or services being actually purchased by the customers. For increasing the sales, the leads play a vital role. Many of businesses are using various ways to get those leads which can ensure its sales growth. The main problem in generating those quality leads is the cost that is being incurred in it. However, there are many of the ways through which one can get the business leads at an affordable cost.

blog 1 25-5

Bulk SMS surveys revealed that majority of business owners go for Bulk SMS services to promote their business. This is considered as a beneficial step for the development of organization. With feedback, you can easily improve your business standards effortlessly. Bulk SMS service not only aids in promotion but also provide instant ROI to your services. Let’s see what can help in getting instant ROI with Bulk SMS service:-

1. Keep it simple

It usually happens that we receive a message and start reading it but, at the end, we realize that it is not completed in one thread and we leave it there. To avoid this with your services, try to keep your text simple and short; don’t add a long tale with irrelevant information. Bulk SMS service in Hyderabad is considered as a great tool to promote business.

2. Ask them

Ask your customers only about those things that help you in fulfilling your business goals. You can ask them about the services which need improvement or any other question that can be advantageous for your business and needs to be changed. Improved services will definitely attract customers to your website and help in instant ROI.

3. Time

If you want high response then, you should keep timing in your mind. Do not send message at irrelevant time like in 3 am in the morning. If you are keeping audience’s need and timing in mind then it can help you in instant ROI. Bulk SMS in Hyderabad is sent keeping the audience need and time in mind.

4. Bonus and Add-On’s

Offer bonus to the customers with different services and offers. Use Bulk SMS Service to inform your customer about the bonus provided by your company. This will definitely bring out customers for you and result in instant ROI.

5. Update

You should update your clients with your new offers and services so that you can gain more audience and hence high ROI. Bulk SMS Mumbai is used by many companies to increase their ROI through third party services. You can also take help from online sites which provide effective services with instant ROI.

What Can Bulk SMS Do For Your Business?

Mobile phone usage has continued every month to reach new highs. According to the Digital in 2017 Global Overview, more than half of the world uses smartphones and almost two-third of the world’s population owns a mobile phone. The report indicates that over fifty percent of online traffic is through mobile phones. blog 21-5

These statistics are clearly indicating that bulk SMS services are worth taking a look at to see if they can generate a positive ROI for businesses. With Bulk SMS businesses can can reach out to large numbers of customers and potential customers instantly. The only limit on how many people you can reach is the number of people you have cell phone numbers for (and approval from them to send the bulk SMS messages).

The Big Benefits Of Bulk SMS for Your Business:

1. Open and Read Rates Of Over 98%

As we said earlier, the biggest advantage is that you will get high open and read rates with Bulk SMS. Over 98% recipients open and read the text messages within the 4 minutes of its delivery. In contrast, the open rate of e-mail marketing is between 20-30 percent.

2. Flexibility – It Can Be Scheduled And Sent Any Time On Short Notice

Today, in this rapidly changing environment, every business should be able to target their customers in a matter of minutes and also get their desired results. Bulk SMS can be used to drive sales of specific items on specific days to clear out extra stock or to feature new stock arrivals.

3. High ROI and Low Cost (Can Cost As Little As Under $100 Per Send)

Other ways of promotions (TV commercials, newspaper ads, and other outdoor advertising) can be too expensive for small businesses. On the other hand, Bulk SMS Marketing services are comparatively quite cheaper than the other forms. It requires very low-level setup costs and low pay per use costs. For example, you can target more than 1000 customers in minutes with the cost of under $100.

4. An Easy Tool To Stay In Contact & Retain Existing Customers

With the help of Bulk SMS, you have the luxury of targeting interested audiences. SMS marketing is based on getting the customer’s permission with opt in and opt out features. Once you have this permission you cand send them message on a regular basis to keep your company top of mind, present them with offers to try and get them to buy additional products or services, or remind them of what they have purchased from you to increase product usage. It is a great way to establish a strong relationship with the customer.

5. SMS Can Be Used To Drive Revenue

SMS can be used to drive revenue by notifying customers of special offers, or simply notifying customers and prospective customers of new products/services you are now offering. Typically free samples, Buy 1 get one free, or high % off deals work the best. Keep in mind that how you word your text message is a very important aspect in getting maximum responses. Studies show that the first 30 or less words of your Bulk SMS will make or break your success.

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