Category: Bulk SMS

3 Ways To Effectively Use SMS Advertising

A lot of small business owners make the mistake of thinking that text message marketing is only for big corporations with big budgets. However, small businesses can and should adopt SMS marketing campaigns to help grow their business and take advantage of SMS’s efficiency and reliability. SMS advertising boasts an impressive 98% open rate with 83% of the text messages being opened within the first three minutes. After the message has been opened, the efforts from SMS advertising result in 8 times more responses than email campaigns. The following information explains 3 ways you can effectively use SMS for advertising.
blog 26-2
1. SMS is affordable
Small businesses often have only small marketing budgets. But, here is some good news, SMS marketing is cheap, whereas advertising agencies are expensive, as are snail mail campaigns and even phone calls can be pricey, especially if you’re calling internationally. However, most bulk texting services offer extremely affordable flat rates, allowing you to send hundreds or even thousands of messages without breaking your budget.
So, how can you get the most out of your budget? First, you need to grow your SMS database list. To do this, you should promote your SMS campaign over the rest of your advertising platforms. Include instructions on how to opt in to receive your email newsletter, and include this on in-store signage, leaflets, your social media pages, website and any other places you advertise.
 
2. Engage Interested Customers at the Right Time
While consumers will quickly and nonchalantly opt-in an email marketing campaign, they use more discretion when it comes to mobile text messaging campaigns. Users limit themselves on to the brands that they are genuinely interested in for SMS advertising campaigns.
As with most facets of life, timing is everything. The best practice is to use a little common sense in determining when you should send messages. Instead of sending out text messages in the middle of working hours, you can increase your response by sending the message at a more appropriate time.
 
3. It’s good for customer service
Small businesses have a natural lead over big corporations when it comes to customer service: 80% of Americans agree that smaller companies place a greater emphasis on customer service than large businesses. And this is important when you consider that 7 in 10 Americans say they are willing to spend more with companies they think provide top-notch customer service.
 
So, how can texting help you to maintain excellent customer service?
  • Texting is great for polling
  • Tips and advice
  • Solving problems
  • Delays or cancellations
  • Personalized and targeted texts

REACH YOUR TARGET AUDIENCE THROUGH SENDING BULK SMS

Over the past years, technology has not only benefited businesses and organizations but also has brought the world closer. A US-based company is easily able to expand its business into newer customer markets in any city across the world all with the help of digital technology. In order to expand their business, companies need to fully understand their target audience and how to convert them into loyal customers. This can be achieved through a number of marketing techniques, from email marketing to advertisements.
BLOG - 1 24-2
Since businesses are always looking to expand in order to succeed, one such cost-effective and time-efficient strategy that they can adopt is bulk SMS. It is an effective communication and advertisement tool that has proven to be quite successful in the marketing industry. It can be used by start-ups, and small, mid and large entities as a multi-channel strategy to target audiences. Apart from being easy to send, they are also flexible. There are many bulk SMS providers in India to choose from that act as a direct marketing channel.
For E.g., a garment store can send a promotional message for the opening of a new branch in the same city or a garage can send their customers updates about their services. This will ensure that they are attracting new customers and are able to build a loyal customer base.
Here are a few ways to reach your target audience through these bulk SMS.
 
1-Promotional Message
Hi Jim, we are proud to announce that we have opened a new bookstore near you. First 50 customers will receive best deals on their purchase. Hurry up.
Through this, customers will not only be kept in the loop about the recent developments but also they will be able to enjoy special discounts. You can also allow them an incentive; from referrals to giveaways.
 
2-Festive Offers
Receive discounts on lunch specials this Diwali. Text “LUNCH” to 8989xx and get a 3% discount on your next order!
The festive season is the time when people love to spend money and for the right reasons. During festivals, bulk SMS companies can help increase sales by up to 150%. Many brands and services use these offers to entice their existing customers and increasing the customer audience by targeting them.
 
3-Sales
The easiest way to grab the attention of the audience is through sales. This allows the customers to view more of your merchandise and in turn increases the chances of them making a purchase because many people see discounts as a motivation to spend lesser money than the actual price.
 
4-Subscriptions
A subscription is a request that is sent by a subscriber to their customer which will enable them to receive messages from a relevant topic. When you send a subscription message to any customer, ensure that you also give them the option of unsubscribing to your services whenever they wish to. It will build a relationship with the recipient.
 
5-SMS polls
By conducting an Bulk SMS poll, companies and businesses can learn about the opinion of their customers, clients and target audience in order to improve their services. It helps build up publicity and increases customer interaction.
Tags:- Bulk SMS, Bulk SMS Delhi, Bulk SMS Kolkata…..

How to Use Bulk SMS Marketing to Diversify Your Traffic

You know the importance of SMS marketing in a well-rounded advertising campaign. Along with social media, SEO, link building and other methods, SMS marketing services has joined the pantheon of indispensable tools for online businesses to promote themselves. Just in case you don’t know SMS – an acronym, which stands for “short message service” – refers to when an advertiser sends short advertising messages to potential or current customer’s mobile devices. These messages can be sent in order to update a customer on a new product line or discount that is being made available. The message can also be sent in order to solicit new business. Usually a recipient has to opt-in to receive such messages on their mobile device.
BLOG 1 22-2
So with that refresher in mind as to what SMS marketing is, the questions remain: How can you use bulk sms marketing to diversity traffic to your site or product? Also, how do you administer an effective sms marketing campaign?
 
Diversifying Your SMS Campaign:
SMS marketing can help you to diversify your traffic in several important ways:
  • For starters, mobile phone users tend to be a more diverse audience than users of older communications technologies. They tend to be younger, more tech savvy and more culturally diverse.
  • You can tailor you message easily and inexpensively to reach certain markets. This can be done by knowing as much as you can about the demographic group you wish to reach. These things include types of mediathe target group uses.What are their Internet habits?
  • You can also send the text in the language of the group you wish to reach.
  • You can send out surveys that can tell you more about the groups you wish to reach and then use that data to reach out to and broaden your customer base.
Having an effective SMS is an important part of your overall marketing strategy and you must keep certain ideas in mind when trying to diversify traffic to your site. The first thing before you seek to buy Bulk SMS sending software or join a site that will send SMS online to mobile devices for you is to configure your campaign. A well thought out SMS should have these components:
  • Identify your target audience. This will of course influence your message and many other factors.
  • Find an online SMS marketing agency. SMS is very affordable compared to other forms of mass advertising.
  • Respect opt-in rules. Everyone hates spammers!
  • Craft your message. Design your message for your audience, purpose, product, etc.
  • Be brief. Do not use more than 160 characters.
  • Start with the offer. Make the offer hard to refuse.
  • Include a call to action such as “buy now” “visit”, etc.
  • Mention your brand name. Don’t forget to put your name out there.
  • Monitor the results. The effectiveness of an advertising campaign cannot be gauged if the results are not monitored.
Tags:- Bulk SMS Service, Bulk SMS Delhi, Bulk SMS Provider…..

How to Use Bulk SMS for Business Marketing Purpose

In today’s highly competitive market, business entrepreneurs are always trying to find out new ways that will help them reach out to maximum number of potential customers. With modern modes of communication and interaction within easy access, business owners can promote their trade successfully to a wider range of people within minutes. Bulk SMS is the new age technology that has not only caught the fancy of youngsters but also business organizations to be used as an effective means of marketing. For example, with help of bulk SMS Delhi facility, trader can promote discounts, special events, new stocks and freebies to customers within few minutes.
Though there are various types of messaging services provided by telecommunication companies, the concept of bulk SMS has gained maximum popularity for its simple, reliable and speedy functionalities. It is seen that many times it happens that we cannot contact a person through phone; however with help of a SMS, we can convey our message in a short and instantly.
Another benefit of using bulk SMS option as marketing tool is that it is extremely budget friendly and cost effective. Compared to a call, the SMS service is available at a much cheaper rate, thus allowing you to enjoy equal benefits of marketing in low investment cost. Popular brands use this facility to inform customers about various promotional activities and services that help improve the sales by leap.
If we go for the statistical review, bulk SMS caters for around 30-40% of promotional purpose. Moreover it has been also observed that in comparison to other modes of messaging, short message service is undoubtedly more effective and useful with a higher rate of flexibility, reliability and benefits.
Interaction with customers makes for an essential part of modern age marketing. Customers prefer brands that maintain a personal communication level with them, thus making them feel important and valued. To achieve this objective, bulk SMS definitely plays a big role with easy to access options. Not only you can keep your customers updated about all new events and happenings, but also stay in touch with client feedback, reviews and reports which successfully help in business development and improvement.
No more do you need to send messages to every customer individually. There are many organizations and software that can help you enjoy the finest of Bulk SMS benefits. With help of advanced and dedicated devices, you can have your message delivered to thousands of people at one go. Not only it acts as a stepping stone towards better customer relationship but also saves lot of time and energy. Boost up your business successfully with help of bulk SMS service that makes business marketing a comfortable and relaxing task at hand.
Tags:- Bulk SMS Service, Bulk SMS Delhi, Bulk SMS Kolkata…..

Bulk SMS – A Key to Promoting Your Business

SMS Promotion has literally expanded the industry options for many companies all over the earth. Like a solid software for reaching to this market and enhancing sales, majority SMS promotion is nowadays employed by both smallblog 1 19-2 and large business companies for fostering their own sales. There Are mainly two varieties of bulk SMS solutions, transactional SMS and promotional SMS, each of which demand a best quality bulk SMS gateway for attaining greatest efficacy.

SMS Advertisements

Together with More and more people choosing to make use of smartphones to the different advantages that they provide, cell advertising is getting a sensible way for organizations to advertise their products and services. SMS products and services perhaps not merely function to advertise a enterprise but also let the customers know about essential updates. An instant messaging assistance or majority SMS support worked by means of a SMS gateway applications may be used for delivering efficiently planned messages into some high numbers of customers, hence raising the range of earnings. Furthermore, because messaging is still a cheap but effective promotional technique, it can allow company companies to actual the best rewards without spending a lot of money.

Different Types of SMS solutions aimed at marketing

With Strategic SMS marketing, a company may drive sales prospects, and create clients, improve relations together with the existing ones and also plan for improved marketing techniques at the future. Bulk SMS Provider server may be useful for both transactional and promotional SMS products
and services.

Promotional SMS: These SMSs are shipped together with the only real intention of boosting a new and the services and products or services that it has to
offer.

Transactional SMS: These SMSs are intended for upgrading the customers in regards to a specific trade which they’re doing having a company. They could provide customers with updated information about different products and solutions. The transactional SMSs may also be delivered into the DND numbers.

Attaining Success with a SMS promoting campaign

Since SMS promotion is a highly economical and successful promotional approach, even more businesses are currently choosing to invest on it. The very first thing to achieve good results with this form of marketing is always choosing a opensource SMS gateway computer software. After a business has produced a comprehensive customer database, then that SMS gateway tool might be properly used for delivering nicely customized and planned SMSs to various new and existing clients. Since Bulk SMS need fast dispatching providers, the available source SMS gateway server picked needs to be able to supply together with the necessary rate.

Tags:- Bulk SMS Mumbai, Bulk SMS Service, Bulk SMS Delhi, Bulk SMS Kolkata,,,,

Get 100% Response Rate with SMS Marketing

so it’s 2018 and as expected, the world of digital marketing has developed in leaps and bounds over the last 365 days. If your current marketing campaign has seen better days and perhaps you are looking for a new flavor, why not take a closer look at SMS Marketing? This unique approach has certainly worked for a myriad of industry sectors and is proving very successful way to get your brand noticed even more than before. Here we run the results rule over some of the reasons why SMS Marketing is justifiably catching the attention it so rightly deserves. SMS not only has incredible open rates of nearly 100%, it also boasts a staggering 45% response rate (as compared to email, which has only a 6% response rate).However, just because something is good doesn’t mean it can’t be better. If your SMS response rates are lagging, or if you want to boost them even higher, here are some actionable tips on how to increase your SMS marketing response rates:

blog 15-2

1. Make sure your clients are opted in

This may sound obvious but you’d be surprised how many businesses send texts to customers who haven’t opted in. There are lots of reasons NOT to do this, the main one being it could earn you a big lawsuit.

2. Use call-to-action buttons

This is essential to increase responses. You may have sent a great message to a client letting them know about a big sale or promotion, but if you didn’t tell them what to do (click on a link, send a message, etc.), then chances are you won’t be seeing them visiting your event or participating in your contest.

3. Use data to send targeted, personalized messages

Put the data you collect on your customers to good use with your text marketing campaigns. Use purchase history and demographics to send relevant messages to your customers about products and events you know they like. Address them by name, adding a personal touch to your messages, so they know you’re thinking about what benefits you can bring them with your SMS promotions, and not just sending out blanket messages to your entire customer database.

4. Use a customized branded ID

Each day, over 6 billion text messages are sent in the US. Millenials exchange an average of 67 texts per day, so if your text messaging service uses alphanumeric codes to send messages to your clients, those messages can get lost among the other SMS messages.

5. Time it right

One thing to be aware of with SMS is its immediacy. Text messages are usually opened within 3 minutes of being sent, so time your SMS marketing to reflect this. Emails often sit idle in customers’ inboxes and most are never even opened. SMS is different. Businesses that get high response rates with text messaging also know how to time their campaign pushes.

6. Analyse your results

It’s hard to improve something if you haven’t analysed the data. You should have a spreadsheet with the number of opt-ins vs opt-outs and the quit rate (how many people drop out and how soon they opt out after opting in). This information will help you see how well you’re doing with your campaign. I

7. Comparisons

Of course, these figures may flatter to deceive for those of us who are not aware of the comparisons garnered when using more traditional methods. One of the most popular flavors of digital marketing to date is the use of mobile banners. Compared to Bulk SMS Service approaches, these simply do not compare thanks to the direct connection made from a brand originated Bulk SMS to potential customers’ mobile devices.

Tags:- Bulk SMS, Bulk SMS Mumbai, Bulk SMS Service…..

Grow Your Business With Bulk SMS Service

Bulk SMS marketing has emerged rapidly into the business environment, having especially pronounced impacts on the way small, appointment-based businesses operate. Get started with Bulk SMS straight away and increase the number of touch points and quality of service given to existing clients. After all, it is a well-known fact in the business industry that selling more to current clients is far more time and cost effective than trying to draw in new customers. Bulk SMS Service can help you achieve this and promote your business.blog 14-2
 
What is Bulk SMS Service ?
Bulk SMS Service does exactly what the name suggests, using the Short Message Service to market the business to customers, either through informing them about deals or simply engaging them with notices and reminders. Businesses are using the tool to increase reach and effectiveness of promotions, and to develop interactive, valuable relationships with clients at the same time.
 
Why is Bulk SMS Service effective?
Bulk SMS Service enables businesses to send timely, targeted offers to current clients. Marketing campaigns have been shown repeatedly to be more effective when targeting a specific group of clients, for example, offering 10% discounts for Seniors who come in on a Thursday or special offers for VIP club members. It is also elicits a positive response as it has the advantage of communicating the message in 120 odd characters so clients don’t feel bombarded and pressured by “advertising”. Once you have the Bulk SMS Service in place, the same tools can also enable more general announcements, such as “Our Salon is flooded and all appointments for today are cancelled!”
 
How you can get started?
There are a number of tools around that enables businesses that run on appointments to send automatic text message reminders to their clients about upcoming appointments. Taking this further, businesses can create and send text message (SMS) marketing messages to their clients.These tools aim to assist appointment-based businesses, such as hairdressers, salons, therapists or personal trainers (just to name a few), in achieving their maximum marketing and customer service potential. Ultimately, any business that utilizes appointments, wants to save money and increase sales can benefit from Bulk SMS.
Tags:- Bulk SMS, Bulk SMS Mumbai, Bulk SMS Service…..

Bulk SMS Marketing: Expand Your Business Using Bulk SMS

Bulk SMS Marketing: Expand Your Business Using Bulk SMS

 In modern times, we all want our business to reach heights and become famous. There are several ways of doing it, but the easiest and safest of expanding your business is by the bulk SMS method. Let us find out how.  For versatile SMS showcasing the most imperative thing you would need to have nearby is database of portable numbers to send SMSs. BSMA 5-9
 
Expand Your Business Using Bulk SMS
Business Using Bulk SMS
Purchasing these databases can be of assistance. Be that as it may, when you purchase a database, you will most likely be unable to get numbers just for your intended interest group. So a superior choice is to gather versatile quantities of your planned clients.  Firstly, you have to choose a watchword interestingly and nearly connected with your item or brand. It can even basically be your image name. At that point promote this catchphrase through different channels of publicizing you are presently utilizing. In the event that you have at present publicizing on thruway simply included a line saying your catch phrase, alongside an explanation behind individuals to react. This reason can be anything like a fortunate draw, or a markdown on buy.
Using modern SMS sending techniques
Are you revealing another item or administration or need to push your effectively existing items and administrations further into the commercial center to profit?
Less time exceptional offers
Are deals short in coming? Do you require a specific measure of cash this week or by month end? On the other hand, you simply need to meet a business target, you can utilize bulk SMS to make one-time offers or any sort of extraordinary offer. Also, guess what? Offers with inherent due dates beat offers without due dates any day, at whatever time.
Promote your online business via bulk SMS
What number of your potential clients knows you exist… indeed, even in your group? You can utilize bulk SMS to get yourself out of promoting insensibility and win more clients and turn out to be extremely prominent in your specialty and area.
Follow up on your top prospects
According to measurements from the National Sales Executive Association, Bulk SMS helps you to robotize and customize your promoting follow up professionally with the goal that you can profit you’re equipped for making in your business.
Build strong and robust client relationship
You can utilize bulk SMS to deal with your association with your client professionally in this manner, holding your clients and lessening client weakening rate. How? By advising them when they you satisfy their requests, by utilizing it to inquire as to whether the conveyance went smooth, by saying thanks to them for their business, etc.
Wish your clients on all occasions
It has been said that individuals couldn’t care less the amount you know until they know the amount you give it a second thought. By praising clients on one of the critical days of their lives, you will build clients’ dedication. Furthermore, the more clients stay with you, the more cash you make.
 
Get cash immediately from your borrowers
You can utilize bulk SMS to remind your indebted individuals that their obligation is expected for installment. This will expand your income and enhance your income.
 
Make an announcement for new cost
Have conformities in your valuing? You can utilize bulk SMS to educate your clients and utilize that chance to offer your items and administrations.
 
Make exceptional occasion offers
We have twelve occasions amid every year, Bulk SMS proves to be useful to make uncommon occasion offers with due dates incorporated with them to create speedy deals.
 
Attract visitors to your business website
This will expand the movement to your site which will thusly add to getting you positioned higher in Google, Yahoo!, and other web search tools furthermore help you offer your items and administrations. To make it exceptionally successful, you can offer them something for nothing in the event that they visit your site.
Tags:- Bulk SMS Service, Bulk SMS, Bulk SMS Mumbai……

How to Use Bulk SMS For Business Marketing Needs

Why use SMS marketing?

There are few forms of communication available to a company that are as direct and effective in taking a message and literally putting it right in the hands of the intended consumer. If a doctor’s office wants to keep patients up-to-datBS2 31-1e about the physician’s availability, SMS is the perfect way to do it. It is also a much cheaper method of communication that other direct marketing alternatives, such as mailing reminders or making phone calls. As in the example of a doctor’s office, it’s easier and cheaper to send reminders about appointments to patients via text messaging than it is to have an assistant place a phone call and try to talk directly with the patient.

Getting started with bulk SMS

Choose a bulk SMS provider

Most popular CRM systems already include a way to plug in modules to handle Bulk SMS campaigns, so the biggest thing you need to get started is to find a capable bulk SMS provider. This means finding a firm that can handle the volume of traffic that you require at a price that’s appropriate to your needs. You should also ask the provider how much overhead for growth each plan offers and how overages are handled.

It’s also important to discuss legal issues with the bulk SMS provider. If a company’s approach sounds sketchy, move along until you find a firm whose
methods are appropriate to your situation. And finally, you should check that the provider can actually deliver SMSes to the cellphones in your target geographic area. This might involve taking a look at the cell network provider list that the bulk SMS provider can deliver to.

Integrate bulk SMS provider

You’ll also need to see that the system integrates properly with the CRM and website software that you’re using. For CMSes such as Drupal and WordPress, there will usually be a plugin for the major bulk SMS providers. While integrating the SMS solution with your website is the cleanest solution, even if the SMS provider does not integrate with your website, it might still be possible to use it if it has its own web interface that you log on to and upload your number list to. Always discuss these potential problems in advance and be wary of providers that dismiss your concerns by saying they’ll deal with issues as they come up.

Send bulk SMS

Once you have everything plugged in and tested, it’s time to send that first text! One of the best Bulk SMS tips we can pass along is to make sure that first message is polite and explains why the message is being sent. There will be opt-outs, and the important thing is to make sure that everyone who is receiving messages wants to be getting them. Once you and your customers are on the same page, everyone will find that Bulk SMS is a great way to keep up-to-date regarding deals, appointments and critical information.

Tags:- Bulk SMS, Bulk SMS Service, Bulk SMS Mumbai…..

REASONS WHY SMS MARKETING IS BETTER THAN ANY OTHER MODE OF MARKETING

 

BLOG 2 31-1Thеrе аrе a lоt оf dіgіtаl marketing сhаnnеlѕ. Mоѕt of оur tіmе and еffоrt іѕ spent оn thе mоѕt visible сhаnnеlѕ: ѕеаrсh ads, display ads, SEO, ѕосіаl, еmаіl аnd соntеnt. Whіlе thеѕе are key strategies thаt dеѕеrvе a lоt of attention, іt саn ѕоmеtіmеѕ mеаn that other smaller but еquаllу powerful channels fаll by thе wayside. Onе of these oft-missed channels іѕ ѕоmеthіng that роtеntіаl customers (аnd рrоbаblу еvеrуоnе you know) use every dау: SMS. SMS Marketing is known to come as a reliable option to reach out to end users with precise and targeted messages. Mentioned below is a complied data that compares SMS marketing with the other modes of marketing to give you an overview of their current standing as an effective marketing tool.

1) Open Rate
– Open Rate of SMS Marketing – 90%
– Open Rate of other modes of marketing – 30 to 35%
These numbers do not leave anything for us to debate on as your customer is bound to read your message sent via SMS.

2) Quantity matters
– Number of text messages; the lesser, the better
– Number of emails or ads, the more the better
We do not need to think about this twice. Just think about how you treat your messages and emails. If you keep receiving an email from the same address, there is a probability you might just open it once. With messages, nobody is tolerant towards unnecessary disturbance. The point of a text message is just to give out the required information in a precise manner and that’s what people expect from marketing messages.

3) Nature of Campaign/SMS
The nature of the message is very vital for text messages and any other mode of marketing. For instance, if you have an offer or discount to offer to your customers, SMS Marketing is the perfect mode. No other medium of marketing will create an impact as text messages when discounts and offers are
considered.

4) Click – Through – Rate
– The CTR of SMS Marketing – 40%
– The CTR of other modes of marketing – 7 to 10%
The reason why every marketer is taking SMS Marketing seriously is because of the wide penetration of mobile phones in the market. Mobile phoneare affordable and within everybody’s reach and so are the data packages. And so, the possibility of the end-user opening the link sent via message, provided it is of their given interests, is much higher now than ever.

5) Conversion іѕ іnсrеdіblу hіgh
SMS mаrkеtіng асhіеvеѕ significantly hіghеr соnvеrѕіоn rates thаn mоѕt mаrkеtіng сhаnnеlѕ. This comes down tо a combination of аll оf thе аbоvе
роіntѕ: it’s аbоut rеlеvаnt marketing mеѕѕаgеѕ іn thе right рlасе аt the rіght tіmе. Whether you want to drіvе people tо уоur wеbѕіtе or іn-ѕtоrе, SMS mаrkеtіng gеtѕ the mеѕѕаgе tо your сuѕtоmеrѕ and mаkеѕ it simple for them to асt fаѕt.

Tags:- Bulk SMS, Bulk SMS Marketing, Bulk SMS Service……

Design a site like this with WordPress.com
Get started