DoveSoftBulkSms

Bulk SMS With Reliable SMS Gateway

What Is Bulk SMS –

Bulk SMS is therefore sending an SMS to a large number of recipients at once. SMS messages are purchased in bulk, hence the term, and are considerably cheaper than regular SMS from your mobile phone. In addition Bulk SMS is a considerably cheaper method of mass communication than more traditional forms of marketing.

The uses of bulk SMS messaging is continually evolving as new business or public benefit needs are identified. From large scale businesses to small enterprises, community groups to educational institutions, bulk SMS messaging provides a cost effective solution for managing communications with small or large contact groups.

What Is Bulk SMS Gateway –

An SMS gateway allows a computer to send or receive Short Message Service (SMS) transmissions to or from a telecommunications network. Most messages are eventually routed into the mobile phone networks. Many SMS gateways support media conversion from email and other formats.

While choosing Bulk SMS, it is important to choose one that provides services through reliable SMS gateway.

How To Pick The Best Bulk SMS Gateway?

Some components are to be checked before selecting a Bulk SMS gateway:

To dissect the viability of the service provider and risk inside the procedure, it is wiser to pick a bulk SMS provider that gives free trial before the real method begins.
To fasten the delivery time of the SMS, gateway ought to add the short code.
Search for the organizations those give advanced arrangements like challenges, surveys and messages on a regular basis.
The service that gurantees max delivery of sms

Bulk SMS could be a capable instrument for advancing and business development hence essential to settle on a right gateway.

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How To Use Bulk SMS In Diffrent Way

Your customers are your most valuable asset you must cherish carefully if you want your business to grow. There are plenty of ways to establish communication with your customers, but once you start, you will soon learn it demands a lot of time and effort to do it the right way. This is why big businesses need help in managing these relations. Customers remember the service a lot longer than they remember the price.

Plenty of companies make frequent use of SMS marketing company for various reasons :-

#1 Marketing Texts

Marketing texts are most effective at getting customers to repeat purchase at a very low cost, once they have opted-in to your contacts list.

#2 Notifications

Notification SMS messages tell your customers when they are required to carry out an action. This can be anything from the time to return a book to the library to you being low on credit for your parking account.

#3 Automated Reminders

Automated reminders are scheduled to prompt customers to carry out regular activities at a set time each day/week/month/year. These will ensure your customers don’t forget. Without them many businesses would lose out on the revenue from this activity time after time.

#4 Appointments

Any business that deals with appointments, from doctors to sports coaches, knows of the lost revenue from missed appointments. They miss out on the revenue from the missed person and don’t have enough time to fill the slot again.

#5 Security Authorization

SMS is a highly effective method of completing quick security checks. Businesses can quickly ensure that they are the owner of the handset or are aware of a potential security threat. This is important for many companies to prevent fraud.

#6 Enquiry Handling

SMS is a two way channel, so both the customer and your business can communicate with each other. It has proved a quick, direct and hassle-free method for customers seeking information or the resolution of issues.

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Seven Reasons Why Your Bulk SMS Sender Needs Targeting

Every industry has a target market, and your SMS strategy deserves a little specification. Before achieving success, you need to identify your regular user base, your typical customers and a tailored approach. Every business is different, and every strategy takes time to create, implement and solidify.

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While bulk SMS senders are incredibly useful for engaging massive audiences, they still need a little direction. Blasting a large user-base without direction garners less results than judging your audience beforehand, and bulk SMS campaigns can slowly diminish a marketing strategy if not handled well. Below, we discuss the importance of targeting in your bulk SMS sender, and what you can do to ensure it.

Your Competition

Mobile users are a happy bunch, but they hate text blasts from every direction. Likely, they’ve engaged other brands, too. Many brands offer customer-specific deals, discounts and amenities, and they’re targeting customers in demand. If your SMS strategy is aligned with a consumer base, it’ll stand out.

Your Metrics

A specified user bracket is a resourceful one. Your bulk SMS campaign offers quite a bit of analytical data, but it’ll fail to create opportunity if your measured data is ambiguous. Targeting market segments produces real-world, useful data. Measuring success is important, and identifying key strategies—even more so.

Interest

An engaged target market stays interested. Unfortunately, the mobile boom’s biggest benefit is also a marketer’s biggest hurdle. Smartphone carriers like personal approaches. They enjoy self-specific offers.

30 percent of consumers interact with brands via text.
Mobile coupons are 10 times as likely to be redeemed as traditional coupons.
Text messaging is the world’s largest mobile marketing channel by revenue.

If you can specify benefits on a demographics basis, you’ll extend a new world of opportunity to your consumer. Mobile users are shying away from generic bulk messages—and for good reason. Because the mobile industry is becoming more personal, anything impersonal is considered spam. The bar has raised, and targeting is a must-have for any mobile marketing platform.

Trends

A targeted market reveals trends. While major shifts can be identified through Bulk SMS campaigns, a highly specific outreach program yields niche market movements. By identifying consumer bracket trends, you can influence future sales. A company capable of taking branded steps towards a trend can greatly enhance its advertising, strategic and marketing prowess.

Cross-Market Viability

Mobile users access email, engage social media, browse online forums and search for information constantly. A bulk SMS strategy simply can’t cope with their cross-channel maneuverability. Segmented SMS approaches, while small, can pinpoint channel access points by denomination. If your brand is capable of identifying these access points, it’ll thrive.

Benefits

It is an SMS platform after all. QR codes, location-based benefits and in-store discounts are loved by a variety of consumers, but benefits may not translate to every audience. Narrowing your scope increases the perceived impact of benefits. If your consumer engages behavior-specific amenities, they’ll thank you.

Activity

While 70 percent of consumers feel SMS strategies are good for business communication, a large portion still sways in activity. If you’re not dividing your audience, you’re likely losing feedback to inactive texters. Other texters, while active, may require a specific text frequency. To maximize your SMS efforts, you need to identify, engage and reciprocate with mobile users on their terms.

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3 Ways To Effectively Use SMS Advertising

A lot of small business owners make the mistake of thinking that text message marketing is only for big corporations with big budgets. However, small businesses can and should adopt SMS marketing campaigns to help grow their business and take advantage of SMS’s efficiency and reliability. SMS advertising boasts an impressive 98% open rate with 83% of the text messages being opened within the first three minutes. After the message has been opened, the efforts from SMS advertising result in 8 times more responses than email campaigns. The following information explains 3 ways you can effectively use SMS for advertising.

1. SMS is affordable

Small businesses often have only small marketing budgets. But, here is some good news, SMS marketing is cheap, whereas advertising agencies are expensive, as are snail mail campaigns and even phone calls can be pricey, especially if you’re calling internationally. However, most bulk texting services offer extremely affordable flat rates, allowing you to send hundreds or even thousands of messages without breaking your budget.

So, how can you get the most out of your budget? First, you need to grow your SMS database list. To do this, you should promote your SMS campaign over the rest of your advertising platforms. Include instructions on how to opt in to receive your email newsletter, and include this on in-store signage, leaflets, your social media pages, website and any other places you advertise.

2. Engage Interested Customers at the Right Time

While consumers will quickly and nonchalantly opt-in an email marketing campaign, they use more discretion when it comes to mobile text messaging campaigns. Users limit themselves on to the brands that they are genuinely interested in for SMS advertising campaigns.

As with most facets of life, timing is everything. The best practice is to use a little common sense in determining when you should send messages. Instead of sending out text messages in the middle of working hours, you can increase your response by sending the message at a more appropriate time.

3. It’s good for customer service

Small businesses have a natural lead over big corporations when it comes to customer service: 80% of Americans agree that smaller companies place a greater emphasis on customer service than large businesses. And this is important when you consider that 7 in 10 Americans say they are willing to spend more with companies they think provide top-notch customer service.

So, how can texting help you to maintain excellent customer service?

Texting is great for polling
Tips and advice
Solving problems
Delays or cancellations
Personalized and targeted texts

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REACH YOUR TARGET AUDIENCE THROUGH SENDING BULK SMS

Over the past years, technology has not only benefited businesses and organizations but also has brought the world closer. A US-based company is easily able to expand its business into newer customer markets in any city across the world all with the help of digital technology. In order to expand their business, companies need to fully understand their target audience and how to convert them into loyal customers. This can be achieved through a number of marketing techniques, from email marketing to advertisements.

Since businesses are always looking to expand in order to succeed, one such cost-effective and time-efficient strategy that they can adopt is bulk SMS. It is an effective communication and advertisement tool that has proven to be quite successful in the marketing industry. It can be used by start-ups, and small, mid and large entities as a multi-channel strategy to target audiences. Apart from being easy to send, they are also flexible. There are many bulk SMS providers in India to choose from that act as a direct marketing channel.

For E.g., a garment store can send a promotional message for the opening of a new branch in the same city or a garage can send their customers updates about their services. This will ensure that they are attracting new customers and are able to build a loyal customer base.

Here are a few ways to reach your target audience through these bulk SMS.

1-Promotional Message

Hi Jim, we are proud to announce that we have opened a new bookstore near you. First 50 customers will receive best deals on their purchase. Hurry up.

Through this, customers will not only be kept in the loop about the recent developments but also they will be able to enjoy special discounts. You can also allow them an incentive; from referrals to giveaways.

2-Festive Offers

Receive discounts on lunch specials this Diwali. Text “LUNCH” to 8989xx and get a 3% discount on your next order!

The festive season is the time when people love to spend money and for the right reasons. During festivals, bulk SMS companies can help increase sales by up to 150%. Many brands and services use these offers to entice their existing customers and increasing the customer audience by targeting them.

3-Sales

The easiest way to grab the attention of the audience is through sales. This allows the customers to view more of your merchandise and in turn increases the chances of them making a purchase because many people see discounts as a motivation to spend lesser money than the actual price.

4-Subscriptions

A subscription is a request that is sent by a subscriber to their customer which will enable them to receive messages from a relevant topic. When you send a subscription message to any customer, ensure that you also give them the option of unsubscribing to your services whenever they wish to. It will build a relationship with the recipient.

5-SMS polls

By conducting an Bulk SMS poll, companies and businesses can learn about the opinion of their customers, clients and target audience in order to improve their services. It helps build up publicity and increases customer interaction.

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How to Use Bulk SMS Marketing to Diversify Your Traffic

You know the importance of SMS marketing in a well-rounded advertising campaign. Along with social media, SEO, link building and other methods, SMS marketing services has joined the pantheon of indispensable tools for online businesses to promote themselves. Just in case you don’t know SMS – an acronym, which stands for “short message service” – refers to when an advertiser sends short advertising messages to potential or current customer’s mobile devices. These messages can be sent in order to update a customer on a new product line or discount that is being made available. The message can also be sent in order to solicit new business. Usually a recipient has to opt-in to receive such messages on their mobile device.

So with that refresher in mind as to what SMS marketing is, the questions remain: How can you use bulk sms marketing to diversity traffic to your site or product? Also, how do you administer an effective sms marketing campaign?

Diversifying Your SMS Campaign:

SMS marketing can help you to diversify your traffic in several important ways:

For starters, mobile phone users tend to be a more diverse audience than users of older communications technologies. They tend to be younger, more tech savvy and more culturally diverse.
You can tailor you message easily and inexpensively to reach certain markets. This can be done by knowing as much as you can about the demographic group you wish to reach. These things include types of mediathe target group uses.What are their Internet habits?
You can also send the text in the language of the group you wish to reach.
You can send out surveys that can tell you more about the groups you wish to reach and then use that data to reach out to and broaden your customer base.

Having an effective SMS is an important part of your overall marketing strategy and you must keep certain ideas in mind when trying to diversify traffic to your site. The first thing before you seek to buy Bulk SMS sending software or join a site that will send SMS online to mobile devices for you is to configure your campaign. A well thought out SMS should have these components:

Identify your target audience. This will of course influence your message and many other factors.
Find an online SMS marketing agency. SMS is very affordable compared to other forms of mass advertising.
Respect opt-in rules. Everyone hates spammers!
Craft your message. Design your message for your audience, purpose, product, etc.
Be brief. Do not use more than 160 characters.
Start with the offer. Make the offer hard to refuse.
Include a call to action such as “buy now” “visit”, etc.
Mention your brand name. Don’t forget to put your name out there.
Monitor the results. The effectiveness of an advertising campaign cannot be gauged if the results are not monitored.

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How to Use Bulk SMS for Business Marketing Purpose

In today’s highly competitive market, business entrepreneurs are always trying to find out new ways that will help them reach out to maximum number of potential customers. With modern modes of communication and interaction within easy access, business owners can promote their trade successfully to a wider range of people within minutes. Bulk SMS is the new age technology that has not only caught the fancy of youngsters but also business organizations to be used as an effective means of marketing. For example, with help of bulk SMS Delhi facility, trader can promote discounts, special events, new stocks and freebies to customers within few minutes.

Though there are various types of messaging services provided by telecommunication companies, the concept of bulk SMS has gained maximum popularity for its simple, reliable and speedy functionalities. It is seen that many times it happens that we cannot contact a person through phone; however with help of a SMS, we can convey our message in a short and instantly.

Another benefit of using bulk SMS option as marketing tool is that it is extremely budget friendly and cost effective. Compared to a call, the SMS service is available at a much cheaper rate, thus allowing you to enjoy equal benefits of marketing in low investment cost. Popular brands use this facility to inform customers about various promotional activities and services that help improve the sales by leap.

If we go for the statistical review, bulk SMS caters for around 30-40% of promotional purpose. Moreover it has been also observed that in comparison to other modes of messaging, short message service is undoubtedly more effective and useful with a higher rate of flexibility, reliability and benefits.

Interaction with customers makes for an essential part of modern age marketing. Customers prefer brands that maintain a personal communication level with them, thus making them feel important and valued. To achieve this objective, bulk SMS definitely plays a big role with easy to access options. Not only you can keep your customers updated about all new events and happenings, but also stay in touch with client feedback, reviews and reports which successfully help in business development and improvement.

No more do you need to send messages to every customer individually. There are many organizations and software that can help you enjoy the finest of Bulk SMS benefits. With help of advanced and dedicated devices, you can have your message delivered to thousands of people at one go. Not only it acts as a stepping stone towards better customer relationship but also saves lot of time and energy. Boost up your business successfully with help of bulk SMS service that makes business marketing a comfortable and relaxing task at hand.

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Bulk SMS – A Key to Promoting Your Business

SMS Promotion has literally expanded the industry options for many companies all over the earth. Like a solid software for reaching to this market and enhancing sales, majority SMS promotion is nowadays employed by both small blog 1 19-2 and large business companies for fostering their own sales. There Are mainly two varieties of bulk SMS solutions, transactional SMS and promotional SMS, each of which demand a best quality bulk SMS gateway for attaining greatest efficacy.

SMS Advertisements

Together with More and more people choosing to make use of smartphones to the different advantages that they provide, cell advertising is getting a sensible way for organizations to advertise their products and services. SMS products and services perhaps not merely function to advertise a enterprise but also let the customers know about essential updates. An instant messaging assistance or majority SMS support worked by means of a SMS gateway applications may be used for delivering efficiently planned messages into some high numbers of customers, hence raising the range of earnings. Furthermore, because messaging is still a cheap but effective promotional technique, it can allow company companies to actual the best rewards without spending a lot of money.

Different Types of SMS solutions aimed at marketing

With Strategic SMS marketing, a company may drive sales prospects, and create clients, improve relations together with the existing ones and also plan for improved marketing techniques at the future. Bulk SMS Provider server may be useful for both transactional and promotional SMS products
and services.

Promotional SMS: These SMSs are shipped together with the only real intention of boosting a new and the services and products or services that it has to
offer.

Transactional SMS: These SMSs are intended for upgrading the customers in regards to a specific trade which they’re doing having a company. They could provide customers with updated information about different products and solutions. The transactional SMSs may also be delivered into the DND numbers.

Attaining Success with a SMS promoting campaign

Since SMS promotion is a highly economical and successful promotional approach, even more businesses are currently choosing to invest on it. The very first thing to achieve good results with this form of marketing is always choosing a opensource SMS gateway computer software. After a business has produced a comprehensive customer database, then that SMS gateway tool might be properly used for delivering nicely customized and planned SMSs to various new and existing clients. Since Bulk SMS need fast dispatching providers, the available source SMS gateway server picked needs to be able to supply together with the necessary rate.

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Get 100% Response Rate with SMS Marketing

so it’s 2018 and as expected, the world of digital marketing has developed in leaps and bounds over the last 365 days. If your current marketing campaign has seen better days and perhaps you are looking for a new flavor, why not take a closer look at SMS Marketing? This unique approach has certainly worked for a myriad of industry sectors and is proving very successful way to get your brand noticed even more than before. Here we run the results rule over some of the reasons why SMS Marketing is justifiably catching the attention it so rightly deserves. SMS not only has incredible open rates of nearly 100%, it also boasts a staggering 45% response rate (as compared to email, which has only a 6% response rate).However, just because something is good doesn’t mean it can’t be better. If your SMS response rates are lagging, or if you want to boost them even higher, here are some actionable tips on how to increase your SMS marketing response rates:

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1. Make sure your clients are opted in

This may sound obvious but you’d be surprised how many businesses send texts to customers who haven’t opted in. There are lots of reasons NOT to do this, the main one being it could earn you a big lawsuit.

2. Use call-to-action buttons

This is essential to increase responses. You may have sent a great message to a client letting them know about a big sale or promotion, but if you didn’t tell them what to do (click on a link, send a message, etc.), then chances are you won’t be seeing them visiting your event or participating in your contest.

3. Use data to send targeted, personalized messages

Put the data you collect on your customers to good use with your text marketing campaigns. Use purchase history and demographics to send relevant messages to your customers about products and events you know they like. Address them by name, adding a personal touch to your messages, so they know you’re thinking about what benefits you can bring them with your SMS promotions, and not just sending out blanket messages to your entire customer database.

4. Use a customized branded ID

Each day, over 6 billion text messages are sent in the US. Millenials exchange an average of 67 texts per day, so if your text messaging service uses alphanumeric codes to send messages to your clients, those messages can get lost among the other SMS messages.

5. Time it right

One thing to be aware of with SMS is its immediacy. Text messages are usually opened within 3 minutes of being sent, so time your SMS marketing to reflect this. Emails often sit idle in customers’ inboxes and most are never even opened. SMS is different. Businesses that get high response rates with text messaging also know how to time their campaign pushes.

6. Analyse your results

It’s hard to improve something if you haven’t analysed the data. You should have a spreadsheet with the number of opt-ins vs opt-outs and the quit rate (how many people drop out and how soon they opt out after opting in). This information will help you see how well you’re doing with your campaign. I

7. Comparisons

Of course, these figures may flatter to deceive for those of us who are not aware of the comparisons garnered when using more traditional methods. One of the most popular flavors of digital marketing to date is the use of mobile banners. Compared to Bulk SMS Service approaches, these simply do not compare thanks to the direct connection made from a brand originated Bulk SMS to potential customers’ mobile devices.

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Grow Your Business With Bulk SMS Service

Bulk SMS marketing has emerged rapidly into the business environment, having especially pronounced impacts on the way small, appointment-based businesses operate. Get started with Bulk SMS straight away and increase the number of touch points and quality of service given to existing clients. After all, it is a well-known fact in the business industry that selling more to current clients is far more time and cost effective than trying to draw in new customers. Bulk SMS Service can help you achieve this and promote your business. blog 14-2

What is Bulk SMS Service ?

Bulk SMS Service does exactly what the name suggests, using the Short Message Service to market the business to customers, either through informing them about deals or simply engaging them with notices and reminders. Businesses are using the tool to increase reach and effectiveness of promotions, and to develop interactive, valuable relationships with clients at the same time.

Why is Bulk SMS Service effective?

Bulk SMS Service enables businesses to send timely, targeted offers to current clients. Marketing campaigns have been shown repeatedly to be more effective when targeting a specific group of clients, for example, offering 10% discounts for Seniors who come in on a Thursday or special offers for VIP club members. It is also elicits a positive response as it has the advantage of communicating the message in 120 odd characters so clients don’t feel bombarded and pressured by “advertising”. Once you have the Bulk SMS Service in place, the same tools can also enable more general announcements, such as “Our Salon is flooded and all appointments for today are cancelled!”

How you can get started?

There are a number of tools around that enables businesses that run on appointments to send automatic text message reminders to their clients about upcoming appointments. Taking this further, businesses can create and send text message (SMS) marketing messages to their clients.These tools aim to assist appointment-based businesses, such as hairdressers, salons, therapists or personal trainers (just to name a few), in achieving their maximum marketing and customer service potential. Ultimately, any business that utilizes appointments, wants to save money and increase sales can benefit from Bulk SMS.

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