SMS is an important and reliable communication tool for business marketing campaign these days. People think that mobile marketing is all about new mobile apps and new handsets in the market. The truth is, Bulk SMS Marketing is the key to mobile marketing is about engagement; and this is an easy way to engage mobile users. Apart from the online method, the other way of advertising is Bulk SMS, if you are thinking how then you must haven’t noticed the promotional SMSes which you get every now and then on your phone. Among the means of communication, the most effective, quick, easy and cheapest means to communicate with the clients is bulk SMS marketing.
Nowadays, almost everyone (adult, teenagers, businessmen etc) have a mobile phone. Messages are opened, with a 98% open rate within 15 minutes of receipt and 90% reply rate within 3 minutes. Sending SMS to people is an excellent strategy because the information is delivered to the client directly. SMS should definitely be integrated as a powerful engaging approach in your overall marketing strategy.
The Big Benefits Of Using Bulk SMS Marketing
High Open Rate
As compared to email marketing, text messaging has an amazing high open rate. Usually, all SMS sent are read while only a number of emails sent are opened. When a customer experiences that vibration on their mobile or hears a message tone, they always see. In some cases, SMS are opened automatically, which is not true in the case of emails.
High Readability
Text messages provide you with utmost readability. It has been found in a recent survey that people have the tendency to immediately read the messages. As a matter of fact, 97% of the messages that you send to your clients are instantly read. This efficiency is something that you cannot achieve if you are using any other tool. So, you can be completely assured of your messages being read with SMS marketing.
Quick Delivery
Bulk Text messaging is lighting fast, actually putting your message into your customer’s’ palm in just seconds after you send the information. The average time for all SMS services or mobile carriers is approximately 7 seconds from sent to received. There are various marketing strategies too that are really fast, but the swiftness of SMS is incomparable.
Easy Reach
Now a day’s even the simplest mobile phone has SMS features. People do not need an internet connection to access the SMS features( that is the best bulk SMS benefits it has very few dependencies). That means you can reach more user with SMS than any other platform.
Effortless
Sending an SMS is not rocket science and not requires any Ph.D. degree. Any person who has a mobile knows how to send SMS. But, if you are looking for Sending bulk SMS to your customer then mobile is not a good choice. You need something more reliable and more effective.
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Dove Soft- Bulk SMS 