Why Bulk SMS Is Great for Promoting Your Products and Services

An important part of mobile marketing is bulk SMS services that occupy a central role and is almost an inseparable part of mobile marketing. People are so attached to their smartphones these days that they check their phones at least thrice within an hour even during the busiest parts of their day! Using bulk SMS, a derivative of the Internet, businesses can save a lot of their time and money for accessing their audience for promoting their products and services. There are many benefits of using bulk SMS as a marketing tool. Here we’ll look at some of the most significant benefits of this technology:-

Customer’s Attention

Getting customer’s attention is the key to open the possibility for your business or service. Here the necessary aspect that counts to be working for the customers is a span of time spent by the customers in reading an e-mail or SMS. It also includes the effort that is made by the customer while reading the text. So even if it is read with a  fleeting sight, it stays there in the customer’s attention.

Economical and quicker

Bulk SMS services allow you to deliver your messages to millions around the world with minimum expense and in the shortest possible time. Bulk SMS makes an effective marketing tool for businesses. Businesses that require you to remain in touch with your field staff will especially find bulk SMS of great help.

Quick Feedback from Customers

Research shows that 31 per cent of consumers will respond to a survey via smartphone. Brands can initiate surveys via SMS and receive results in relatively short amount of time. The average response time is less than six minutes. Customer feedback is valuable information for businesses. This data helps the company improve its products. Customer feedback also helps the company learn more about market trends and gain a better understanding of what customers like and don’t like.

Highest open rates

bulk SMS is still the leader in open rates with almost 99% readers reading the messages that land in their inbox. Not many people sift through promotional emails that go to the junk within a few days before even being read, also social media ads and promotions may feel overly intrusive and can be controlled by users to lessen them. With bulk SMS your marketing message will be read by the targeted audience.

Capture the largest customer-base

With Bulk SMS Service one can capture the largest customer-base with the least effort and expense. Bulk SMS Service providers in Delhi offer great value for money packages suitable to the business needs of most companies. It is easy to build your brand one reader at a time through well-thought promotions sent to their inbox.

SMS does not irritate your likely clients

The customer certainly has a reason to get irritated when receiving messages while in office or driving through traffic. SMS has this exclusive feature of not disturbing the customers, as it silently delivers the desired message while the customers continue to be busy with their schedule. The receiver can go through the message at their convenience and can be expected to spend time understanding the product under promotion.

Free of spam

The great thing is that there are no spam boxes involved in Bulk SMS Marketing! You can always reach out to phone numbers that are not listed on the NDNC registry (DND numbers). Unlike email, SMS is really free of spam. When you are promoting your product or service, using the email, at times the message may land up in junk mail and remain unread.